Title Senior Copywriter
Location - Mumbai
Industry beauty,fashion,retail, ecommerce, advertising agency
Responsibilities:
- Mentor the copy teams and drive innovative thinking
- Identify the new skills that need to be developed within the teams.
- Stay up to date, constant learning, implying and sharing new skills and formats across copy teams.
- Maintain a creative benchmark across brands/projects
- Translate the client brief to a creative vision and come up with communication that can be amplified across platforms for large campaigns. Envision the extension of big ideas.
- Contribute to the core idea/strategy and drive ideation
- Arrive at a brand overall/campaign proposition in alignment with the planning team.
- Produce award worthy work.
- Build a strong and effective copy - art partnership to produce complex projects
- To inculcate the best practices in creative team and develop new systems and processes for maturing our organization for growth.
- Play a key strategic role that involves creative direction, digital strategy, client interfacing.
Desired Candidate/ What you will need to Succeed in this role:
- 2-9 years of experience in a digital firm.
- Impeccable English with a young, peppy & insightful style of writing that works across mediums.
- Interest in social media and active on at least one of these platforms
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