User Journey Design and Optimization:Lead the creation, implementation, and optimization of customer and colleague user journeys across all channels.Collaborate with Service Design and Design teams to ensure user journeys are consistent, scalable, and aligned with brand values.Ensure user journeys reflect the commercial and business objectives, driving both customer satisfaction and business performance.Cross-Functional Collaboration:Work closely with stakeholders across business, engineering, design, and product teams to ensure seamless integration of user journeys with the digital ecosystem.Ensure alignment between user experience and the engineering stack, identifying and addressing any gaps or inconsistencies.Digital Customer and Colleague Architecture:Contribute to the design and development of Digital Customer and Colleague Architecture, ensuring it supports scalable and consistent user journeys.Drive the creation of reusable User Journey Containers and Patterns that enhance efficiency and consistency across various touchpoints.Continuous Improvement and Innovation:Stay up-to-date with industry trends and emerging technologies to introduce innovative approaches to user journey design and engineering.Analyze data and feedback to drive continuous improvements in user journeys, optimizing the customer experience across all channels.
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