Job Description

Job description:- Create and implement comprehensive brand strategies that align with the company's goals.- Lead AOP planning and execution to achieve business objectives- Develop and implement innovative marketing campaigns that drive audience engagement and revenue growth.- Possess a strong understanding of digital marketing best practices, including SEO, SEM, social media marketing, content marketing, and email marketing.- Develop and oversee digital marketing initiatives with a strong focus on social media marketing- Develop and execute a comprehensive social media strategy to build brand awareness, engagement, and community.- Drive content creation efforts across various platforms to enhance brand visibility and engagement- Stay updated on the latest digital products and solutions to leverage for brand growth- Lead and mentor a team of marketing professionals, fostering a collaborative environment.- Work closely with cross-functional teams (sales, programming, solutions) to ensure brand consistency and achieve shared goals.- Manage relationships with external partners, agencies, and vendors.- Analyze market trends, competitor activities, and consumer insights to provide data-driven recommendations for brand positioning and growth opportunities- Collaborate with cross-functional teams including Programming, Sales, Digital, and Marketing to ensure brand consistency and strategic alignment- Oversee the creation and management of marketing collateral, social media content, and promotional materials while maintaining brand guidelinesRequirements:- Master's degree in Marketing, Business Administration, or a related field. MBA preferred.- 15+ years of experience in marketing, with a strong focus on brand building and digital marketing.- Proven experience in developing and executing successful marketing campaigns across various channels.- Deep understanding of brand building, marketing strategy, consumer behavior, and the digital media landscape.- Strong analytical and problem-solving skills.- Excellent communication, interpersonal, and presentation skills.- Proficiency in 1 marketing technology tools and social media platforms.Mandatory Pointers (Can't be neglected during screening) :- 15+ years of marketing experience, with a focus on brand building and digital marketing.- Proven ability to develop and execute successful marketing campaigns across multiple channels.- Deep understanding of digital marketing (SEO, SEM, social media, content marketing, email marketing).- Leadership experience in managing and mentoring marketing teams.- Master's degree in Marketing, Business Administration, or a related field (MBA preferred).- Strong analytical and problem-solving skills to drive data-based decisions.- Expertise in social media strategy and content creation.- Experience managing relationships with external agencies and partners.- Proficiency in marketing technology tools and social media platforms.- Candidate should be from Media, advertisement or Entertainment industry only.- Need local candidate from Mumbai and near by location. (ref:updazz.com)

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