Job Description

Responsibilities:

Client Relationship Management:

- Build and maintain strong, long-term client relationships.

- Understand each client\'s business goals and marketing needs.

- Collaborate with clients to develop and execute digital marketing strategies.

- Act as the primary point of contact for client communications and escalations.

Team Leadership:

- Lead and mentor a team of Account Managers.

- Provide guidance, support, and training to ensure the team\'s success.

- Oversee the allocation of client accounts and workload to the team members.

Strategic Account Growth:

- Identify opportunities to upsell additional services to existing clients.

- Develop account growth plans and work collaboratively with clients to achieve them.

- Monitor and report on client account performance and KPIs.

Project Management:

- Coordinate with cross-functional teams (creative, technical, content, etc.) to ensure timely and successful project execution.

- Manage project timelines, budgets, and deliverables.

- Ensure projects meet client expectations and objectives.

Financial Management:

- Manage account budgets and ensure profitability.

- Generate accurate client invoices and monitor payment status.

- Provide financial forecasts for client accounts.

Reporting and Analysis:

- Create and present comprehensive reports on campaign performance.

- Analyze data to identify insights and recommend optimizations.

- Stay up-to-date with industry trends and share insights with clients.

Qualifications:

- Degree in marketing, business, or a related field. A master\'s degree is a plus.

- 7+ years of experience in digital marketing or advertising account management.

- Proven experience in leading and developing a team of account managers.

- Strong understanding of digital marketing channels, including SEO, PPC, social media, content marketing, and email marketing.

- Exceptional communication and negotiation skills.

- Proficient in using project management and reporting tools.

- Demonstrated ability to meet and exceed revenue targets.

- Strong analytical and problem-solving abilities.

- Adept at building and maintaining client relationships.

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