Job Description

Are you a data-driven SEM expert with a knack for crafting high-performing paid search campaigns?

Do you thrive in a dynamic environment and enjoy seeing tangible results from your efforts?

If so, we want you on our team!

About Us:

Thorsignia is a leading Software and Multimedia Company that helps businesses achieve their online marketing goals. We're a passionate team dedicated to delivering exceptional results and building strong client relationships.

About the Role:

As a SEM Specialist, you'll play a crucial role in driving qualified traffic and leads for our clients through strategic paid search advertising campaigns. You'll leverage your expertise in platforms like Google Ads and Microsoft Advertising to develop, manage, and optimize campaigns that deliver a strong return on investment (ROI).

Responsibilities:

• Conduct in-depth keyword research to identify high-value search terms relevant to client goals
• Develop and implement comprehensive paid search campaigns across various platforms (e.g., Google Ads, Meta ads, Snapchat Ads, Microsoft-Bing Ads)
• Manage campaign budgets, bidding strategies, and ad copy optimization
• Monitor campaign performance using analytics tools and track key metrics (clicks, conversions, ROI)
• Analyze data and make adjustments to campaigns for continuous improvement
• Generate reports that demonstrate the impact of your SEM efforts on client lead generation and revenue
• Stay up-to-date on the latest SEM trends and platform updates
• Identify potential lead generation opportunities through your SEM expertise and campaign analysis
• Collaborate with other team members, such as SEO specialists and web analysts, to ensure a holistic digital marketing strategy

Qualifications:

• Minimum 2-3 years of experience working in SEM or a related field (e.g., PPC advertising)
• Proven track record of successfully managing and optimizing paid search campaigns
• Strong understanding of Google Ads, Meta ads, Snapchat Ads, Microsoft-Bing Ads and other relevant platforms
• Experience with keyword research tools, landing page optimization techniques, and conversion tracking
• Excellent analytical and problem-solving skills
• Data-driven approach with a focus on achieving measurable results
• Excellent communication and presentation skills
• Ability to work independently and manage multiple projects simultaneously
• A passion for learning and staying up-to-date on the latest SEM trends

Compensation & Benefits:

• Competitive salary range: ?3L - ?5L per annum (based on experience)
• Performance-based bonuses
• Comprehensive benefits package (health insurance, paid time off, etc.)
• Exciting opportunity to work with a talented and driven team
• Fast-paced and dynamic work environment

Job Type: Full-time

Pay: ?300,000.00 - ?500,000.00 per year

Schedule:

• Day shift

Ability to commute/relocate:

• HSR Layout, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your current Salary?
• What is your Expected Salary?
• Do you have Notice period or can you join immediately?

Experience:

• PPC Campaign Management: 2 years (Required)

Work Location: In person