Job Description

Company OverviewWelcome to Adex Media Hub, where creativity meets strategy. We are a dynamic and innovative advertising agency committed to helping businesses excel in the digital age. With a focus on storytelling, data-driven insights, and excellence, we specialize in strategic advertising. Based in Pune, Maharashtra, our team of skilled professionals works passionately to drive marketing success.Job OverviewAdex Media Hub is seeking a fresher Search Engine Optimization Specialist to join our team full-time at our Wakad location. This role involves optimizing website content, analyzing performance metrics, and employing strategic SEO techniques to enhance search engine rankings. If you're passionate about SEO and excited to shape digital strategies, we welcome your application.Qualifications and Skills

• Proficiency with Google Analytics, essential for tracking and interpreting website performance (Mandatory skill).
• Strong ability in keyword research, which is crucial for identifying valuable search terms (Mandatory skill).
• Expertise in on-page SEO practices to optimize individual web pages for higher search rankings (Mandatory skill).
• Familiarity with SEMrush to conduct comprehensive organic and paid search visibility analysis.
• Experience using Ahrefs for backlink analysis, keyword research, and competitive analysis tasks.
• Working knowledge of Moz tools for understanding keyword data and tracking SEO progress effectively.
• Technical SEO skills to ensure websites meet the evolving search engine requirements and best practices.
• Proven experience in link building strategies to improve domain authority and site traffic efficiently.

Roles and Responsibilities

• Conduct thorough keyword research and utilize SEO best practices to increase web traffic.
• Analyze and report on performance metrics using tools like Google Analytics to inform SEO strategies.
• Optimize website content, landing pages, and paid search copy for SEO purposes.
• Perform ongoing keyword discovery, expansion, and optimization.
• Research and implement search engine optimization recommendations for website architecture.
• Execute link building strategies and manage backlinks to build online authority.
• Collaborate with content and design teams to develop SEO-friendly content and visuals.
• Stay up-to-date with the latest trends and changes in SEO and major search engine algorithms.

Job Title: SEO SpecialistDepartment: Digital MarketingLocation: Wakad ,Pune,(On Site)Experience Required: 1 to 3 yearsIndustry: EdTechSalary:- 1.8LPA to 3.6 LPA

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