Job Description

Analyse websites and provide well defined technical and marketing strategies for search engine improvement- Create and deliver written recommendations for SEO performance improvements- Analyse website architecture, link structure, content etc.- Monitor overall SEO program success and prepare reports as required for all internal team.- Stay up to date with market, industry and domain developments- Contribute to the organization s knowledge repository- Excellent in Link promotions, branding, on various portals- Knowledge of Off Page/On Page submission- Knowledge of Webmaster and Google analytics.- Expert on Directory/Article/Blog Submissions, Optimizing Meta/Title Tags.- PPC, Keyword Research Analysis, Google Local listings Analytics, Sitemap creation andsubmission, Social Book marking- Maintaining Keywords Rankings- Develop marketing initiatives to expand customer base and to optimize sales- Weekly and Monthly rankings on Google, Yahoo and Bing- Keep pace with SEO, search engine, social media and internet marketing industry trends and development- Google Analysis and strategy planning- Ability to strategically plan SEO activities- Work with the development team to ensure SEO best practices are properly implemented on newly developed codeRequired Skills- Sound Knowledge in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)- (Minimum 4-5 years work experience)Tech SEO Keyword research On page - Off pages knowledge- Excellent verbal and written skills- Good knowledge of all Google updates- Knowledge of Web technologies like HTML, JQuery, automated emails etc- Basic knowledge of paid campaigns (PPC, CPM, CPC etc)- Very good verbal written communication skills.- Team Player Strategic thinker- Flexible to change and adapt- Mix of creative and analytical capabilities- Good copy and visual storytelling capabilities- Passion for analysing products, customers and market dynamic (ref:updazz.com)

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