Job Description

What you\'ll do :- We are seeking a dynamic and experienced SEO specialist to join our team. The ideal candidate will have a passion for digital marketing and a strong understanding of Search Engine Optimization techniques.- It is a full-time SEO specialist job for candidates with 2 - 4 years of experience. Interested candidates can apply along with their portfolio. Responsibilities :- Develop, Implement and manage comprehensive SEO strategies to improve organic search visibility and traffic across all major search networks.- Responsible for boosting DA, PA Trust flow of the website by building links on authoritative websites.- Responsible for managing all SEO activities such as content strategy, link building keyword strategy to increase rankings.- Proven experience in SEO to increase SERP (Search Engine Ranking Pages) CTR (Click Through Rate).- Ability to work independently and collaboratively on multiple projects in a fast-paced environment.- We\'ll-researched in latest updates by search engines and we\'ll-versed in implementing Search Engine Optimization recommendations.- Recommend changes to website architecture, content, linking and other factors to improve SEO positions.- Work with the development team to ensure SEO best practices are properly implemented.- Implement and administer Search Engine programs (XML sitemaps, shopping feeds, webmaster tools).- Perform detailed keyword research to identify opportunities for content optimization and new content development that align with the client s business goals.- Optimize website elements, including content, meta tags, and HTML structure, to improve Search Engine Rankings and user experience.- Monitor and evaluate web analytics dashboards and SEO reports.- Collaborate with the content team to ensure that SEO best practices are integrated into content creation, contributing to the overall content strategy focusing on SEO performance.- Use analytics tools to track, analyze, and report on SEO performance metrics, making data-driven decisions to refine and adjust strategies as needed.- Stay abreast of the latest SEO trends and algorithm updates to ensure strategies remain effective and compliant.- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.- Facilitate SEO training sessions for the content team to enhance their understanding of SEO best practices and ensure a cohesive approach to content creation.- Keep pace with Search Engine, Social Media, and Internet Marketing Industry trends and developments.- Communication with team and management on project development, timelines, and results.Requirements/Key Skills :- Bachelor degree in marketing, communications, computer science, or a related field.- 2 - 4 years of proven experience in SEO, with a strong understanding of Search Engine Algorithms, ranking factors, and best practices.- In-depth knowledge of SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, Moz, or similar.- Experience with website optimization techniques, including keyword research, on-page optimization, and technical SEO.- Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.- Self-motivated and proactive, with a passion for staying up-to-date with industry trends and best practices.- Blog/forum commenting, article submissions, excellent in backlink building.- Strategy Implementation and link wheeling and Google Analytics.- In-depth knowledge of organic search trends, including Search Engine Algorithm changes, the latest tools and technologies.- Should know about Google Adwords (PPC).- Monitor and evaluate search results and search performance across the major search channels.- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams. (ref:updazz.com)

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