Job Description

OverviewThe School Admissions & Outreach Manager plays a crucial role in fostering positive relationships between the school and prospective students and families. This position is responsible for developing and implementing effective outreach strategies that encourage enrollment and retention, ensuring that the school meets its admissions goals. By implementing innovative recruitment initiatives, the Manager will engage with the community, represent the school at public events, and oversee admission processes, making the role vital for the institution's growth and sustainability. The Admissions & Outreach Manager will work collaboratively with the school's leadership team, educators, and staff to create a welcoming environment for all potential candidates. A deep understanding of the school's vision, values, and educational offerings will be essential in effectively communicating these to prospective families, ultimately contributing to a vibrant and diverse school community.Key Responsibilities

• Develop and implement a comprehensive admissions strategy to attract and retain students.
• Conduct market research to identify trends and recruitment opportunities.
• Create and distribute promotional materials highlighting school programs and services.
• Manage all aspects of the admissions process, from inquiry to enrollment.
• Organize and conduct school tours and open houses for prospective families.
• Build and maintain relationships with community organizations and local schools.
• Plan and execute outreach events to promote the school.
• Collaborate with marketing teams to enhance the school's visibility.
• Implement data-driven approaches to track admissions performance.
• Provide training and support to staff on admissions operations based on best practices.
• Participate in relevant conferences and networking events.
• Develop targeted outreach plans for underrepresented communities.
• Evaluate admissions procedures and suggest improvements.
• Respond to inquiries from prospective students and parents in a timely manner.
• Maintain accurate records and reports related to admissions activities.

• Bachelor's degree in education, marketing, or a related field.
• Minimum of 5 years of experience in admissions, outreach, or a related role in education.
• Strong understanding of marketing principles and recruitment strategies.
• Proven track record of meeting enrollment targets.
• Excellent verbal and written communication skills.
• Ability to engage effectively with diverse populations.
• Experience in event planning and execution.
• Strong analytical and problem-solving skills.
• Proficiency in using CRM systems and data management tools.
• Ability to work independently and collaboratively in a team environment.
• Willingness to work evenings and weekends as needed for events.
• Strong organizational and multitasking abilities.
• Professional demeanour and commitment to the school's values.
• Experience with social media marketing is a plus.
• Knowledge of educational programs and school policies.
• Ability to adapt to changing environments and priorities.

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