Salesforce Marketing Cloud Architect

Year    Pune, Maharashtra, India

Job Description

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At CGI, we\xe2\x80\x99re a team of builders. We call our employees members because all who join CGI are building their own company - one that has grown to 72,000 professionals located in 40 countries. Founded in 1976, CGI is a leading IT and business process services firm committed to helping clients succeed. We have the global resources, expertise, stability and dedicated professionals needed to achieve results for our clients - and for our members. Come grow with us. Learn more at www.cgi.com.
This is a great opportunity to join a winning team. CGI offers a competitive compensation package with opportunities for growth and professional development. Benefits for full-time, permanent members start on the first day of employment and include a paid time-off program and profit participation and stock purchase plans. We wish to thank all applicants for their interest and effort in applying for this position, however, only candidates selected for interviews will be contacted. No unsolicited agency referrals please. Together, as owners, let\xe2\x80\x99s turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you\xe2\x80\x99ll reach your full potential because\xe2\x80\xa6

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That\xe2\x80\x99s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company\xe2\x80\x99s strategy and direction.

Your work creates value. You\xe2\x80\x99ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You\xe2\x80\x99ll shape your career by joining a company built to grow and last. You\xe2\x80\x99ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

Come join our team\xe2\x80\x94one of the largest IT and business consulting services firms in the world. Your future duties and responsibilities
  • Understand business requirements and propose the best implementation using the SFDC solution.
  • Build customer journeys.
  • Proficient with lead generation and marketing campaigns, building dashboards, and managing automations, reporting, and integrations.
  • Monitoring, integrate, and maintaining the platform
  • Managing subscriber data , import and segmentation using combination of Salesforce tools and database query
  • Hands-on experience with Journey Builder, Automation studio and contact builder
  • Hands-0n experience in building HTML,Javascript, AMPscript,CSS based emails and landing page
  • Proven problem solving skills and excellent team player
  • Fair understanding of SDLC, Development methodologies (Agile is an advantage), and industry standard processes.
  • Manage relationships with stakeholders to achieve project goals
  • Maintain collaborative relationships with external vendors to achieve project goals, where necessary.
  • Participate in the evolution of team best practices, standards and policies
  • Stay current with the periodic Salesforce releases and leverage the updates applicable to the ORG.
  • Be part of a fast paced agile scrum team and participate in planning, documentation, execution, testing, and launch of projects.
Required qualifications to be successful in this role
We are looking for a member who has Minimum 6 \xe2\x80\x93 9 years of SalesForce.com experience including 5 years of experience in Salesforce Marketing Cloud ( Hands-on experience with Marketing Cloud)
  • Experience in Marketing cloud /Pardot experience in Workflows, Landing Pages and Automation Programs
  • Experience with Lead Management & Scoring beneficial
  • Experience with Omnichannel Marketing
  • Strong digital marketing background
  • Experience with Segmentation
  • Experience with Email,mobile,whatsapp etc marketing strategy development
  • Experience with Customer segmentation and personalization
  • Experience with Data analysis and interpretation
  • Experience with Campaign design and execution
  • Experience with A/B testing and conversion optimization
  • Experience with Database management and maintenance
  • Experience with Cross-functional collaboration
  • Experience with ROI optimization
  • Experience with Campaign performance monitoring and reporting
  • Experience with Technical troubleshooting
  • Experience with Understanding of email deliverability best practices
  • Experience with Knowledge of current email marketing trends
  • Experience conducting/facilitating stakeholder workshops
  • Client friendliness with the ability to build and maintain trusting and value-added client relationships
  • Ability to work independently and in fast-paced environment with tight deadlines, with minimal supervision
  • Client ownership/client engagement experience preferred
  • Comfortable working within a defined budget and coordinating efforts with other teams

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Job Detail

  • Job Id
    JD3316154
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Pune, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year