Req ID: 318612NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.We are currently seeking a Salesforce Developer to join our team in Delhi, Delhi (IN-DL), India (IN).This is the updated JD:As a Sr. Salesforce Developer, you will have the opportunity to get in on the ground floor of a new division created within one of the largest technology providers in the world. We are building the next generation of digital services company and believe clients are ready for a more nimble, agile partner to deliver outcomes across the SFDC platform- including Sales, Service, Marketing, Vlocity, MuleSoft, Tableau, etc.You'll help us by viewing this opportunity as more than a job, but an opportunity to mould the business and as a place to grow your career with a core group of highly talented individuals across the US, Costa Rica, Canada, and India. We put an emphasis on training, improving consulting skills and helping you achieve certifications. You'd be joining a company that has 3,000+ SF certifications, so you know you are part of a highly skilled team that values investing in team education and skill-building.Why the Role Is Important:
Our Sr. Salesforce Marketing Cloud Developers are fundamental to ensuring the digital technology and related services that NTT DATA builds for our clients are valuable, intuitive, and impactful. The work of Sr. Salesforce Marketing Cloud Developers provides our clients and team with support, leadership, and direction to make sure projects are executed well and to deliver the engagement as promised.Once You Are Here, You Will:
xe2x97x8f Perform development, testing, implementation, documentation within the Marketing Cloud Engagement platform
xe2x97x8f Develop and maintain Content blocks, Email templates, Emails, Data extensions, Data filters, Automation & Journey activities.
xe2x97x8f Act as the first point of escalation for daily service issues along with PM and be a primary point of contact for Stakeholders
xe2x97x8f Prepare/Review Test Scripts and Unit testing of changes
xe2x97x8f Provide training, support, and leadership to the larger project team
xe2x97x8f Design and develop Salesforce Marketing Cloud solutions, including Email Studio, Mobile Studio, Journey Builder, Automation Studio, and Personalization.
xe2x97x8f Create data extensions, content blocks, and reusable templates for campaigns.
xe2x97x8f Implement dynamic content and personalization using AMPscript, HTML, and JavaScript.
xe2x97x8f Build integrations between Marketing Cloud and other systems (e.g., CRM, websites, or third-party apps) using APIs and connectors like REST/SOAP.
xe2x97x8f Develop data flows between Marketing Cloud and external databases or platforms.
xe2x97x8f Configure and optimize customer journeys and workflows using Journey Builder and Automation Studio.
xe2x97x8f Manage triggers, decision splits, and multi-channel engagement strategies.
xe2x97x8f Manage data import/export processes, segmentation, and deduplication within Marketing Cloud.
xe2x97x8f Provide guidance to stakeholders on best practices and marketing automation strategies.
xe2x97x8f Experience on Stensul would be an added benefit.
xe2x97x8f Handle transition from Stensul and SFMC support
xe2x97x8f Serve as the liaison with business stakeholders for requirement gathering, campaign updates, and journey optimization feedback.
Conduct alignment meetings, sharing insights on campaign performance, and iterating based on feedback from marketing and sales teams.
xe2x97x8f POC with Solutions team and align on objectives between business and technical team
xe2x97x8f Provide POV and best practices
xe2x97x8f Track and report on campaign metrics and success metrics (e.g., send volumes, engagement, opt-outs).
xe2x97x8f Analyze campaign results and provide insights to business stakeholders to support continuous improvement and inform strategic decisions.Required Qualifications:
xe2x97x8f 5 years' experience in a Salesforce consulting role that include completing at least 5 projects in a developer role
xe2x97x8f Preferred to have Marketing Cloud Developer Certification
xe2x97x8f Salesforce Marketing Cloud Email Specialist Certification is mandatory.
xe2x97x8f 3 years' experience using the Marketing Cloud Automations Studio, SQL and AMPscript, custom preference centers and cloud pages.
xe2x97x8f 3+ years experience on Marketing cloud features - Email studio, Automation studio, Contact builder, Web studio.Preferred Experience:
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