Job Description

Job Title: Senior Manager / Deputy General ManagerDepartment: Sales & MarketingLocation: Noida / Mumbai Reports To: VP of Sales &Marketing Must: Product knowledge of Low Voltage (LV) & Medium Voltage (MV) DrivesJOB SUMMARY:We are seeking an experienced and dynamic Senior Manager - Sales & Marketing with extensive expertise in the sales of Low Voltage (LV) Drives, and other power electronics solutions. The ideal candidate will possess in-depth technical knowledge of power electronic topologies and a proven track record in handling techno-commercial sales.- This role requires strong team leadership skills,experience in developing strategic sales plans, and the ability to drive revenue growth in a competitive market.KEY RESPONSIBILITIES:Sales Leadership:- Lead and manage the sales team responsible for the promotion and sale of VFDs, UPS systems, and related power electronics products.- Develop and execute strategic sales plans to meet company goals and revenue targets, ensuring alignment with the overall business strategy.Techno-Commercial Sales:- Manage the full sales cycle for complex, high-value technical products, including prospecting,technical presentations, proposal preparation, and negotiations.- Provide in-depth technical guidance to customers regarding product features, systemintegration, and application-specific solutions for VFDs and other power electronic topologies.- Collaborate with the engineering and product teams to ensure the sales strategies are aligned with product capabilities and customer needs.Market Expansion:- Identify and capitalize on new market opportunities for LV Drives and related power electronics products by analyzing market trends, competitor strategies, and customer needs.- Develop relationships with key stakeholders, decision-makers, and influencers within target industries, including manufacturing, HVAC, energy, and infrastructure sectors.Team Management:- Lead, mentor, and motivate a team of sales professionals, providing guidance on technical product knowledge, customer engagement, and sales strategies.- Monitor team performance, set individual and team KPIs, and implement performance improvement plans when necessary to achieve business objectives.Customer Relationship Management:- Build and maintain strong relationships with key accounts, ensuring customer satisfaction and fostering long-term partnerships.- Work closely with the marketing team to develop campaigns, promotions, and sales initiatives that target relevant customer segments.Techno-Commercial Proposals & Negotiations:- Prepare and deliver detailed techno-commercial proposals, addressing both technical and financial aspects of potential projects.- Negotiate contracts, pricing, and terms with customers while ensuring profitability and customer satisfaction.Product Knowledge & Training:- Stay current with advancements in power electronics, VFDs, and UPS technologies, ensuring a deep understanding of product offerings and their applications in different industries.- Conduct training sessions and workshops for the sales team and customers to enhance technical knowledge and product expertise.Reporting & Analytics:- Track and report on sales performance, market conditions, and competitive activities, providing detailed insights and recommendations to senior management.- Utilize CRM tools and sales analytics to monitor customer pipelines, forecast sales, and manage customer interactions effectively.QUALIFICATIONS:Education: - Bachelor\'s degree in Electrical Engineering, Electronics Engineering, or a related field. A master\'s degree in business administration (MBA) is a plus.Experience:- 15+ years of experience in sales and marketing, with at least 3-4 years in a senior management role within the power electronics or electrical industry.- Proven experience in selling VFDs, and other power electronics or electrical products.- Strong background in techno-commercial sales, with the ability to articulate technical product details to both technical and non-technical stakeholders.Technical Skills: - In-depth knowledge of VFDs, electrical switchgear and power electronic topologies.- Familiarity with industry standards and regulatory requirements related to LV Drives and power electronics.Team Management: Proven experience in managing and mentoring a sales team, driving performance, and achieving results.Soft Skills: - Excellent communication, negotiation, and presentation skills.- Strong analytical, problem-solving, and decision-making abilities.- Ability to work in a fast-paced, results-oriented environment with a focus on customer satisfaction.Preferred Qualifications:- Experience working with major industry players in sectors such as manufacturing, energy, HVAC, or infrastructure.- Expertise in CRM software, sales analytics tools, and managing complex customer pipelines. (ref:updazz.com)

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