Position Title: Sales and Marketing ManagerDepartment: Sales and MarketingLocation: Perundurai The Sales and Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans and sales strategies for an entire organization. lines of business and brands within an organization in order to attract potential customers and retain existing ones. The primary goal is to increase revenue, maximize profitability, and enhance customer satisfaction. Key Responsibilities:Strategy Development and Implementation:
Develop and implement comprehensive sales and marketing strategies that align with the company\xe2\x80\x99s goals and objectives.
Conduct market research and analysis to identify trends, opportunities, and competitive landscape.
Create annual marketing and sales plans, including budgets, forecasts, and performance metrics.
Sales Management:
Lead and manage the sales team to achieve sales targets and expand the customer base.
Develop and implement sales processes, tools, and metrics to optimize sales performance.
Monitor sales activities and performance, and provide coaching and feedback to sales staff.
Establish strong relationships with key customers and stakeholders.
Marketing Management:
Develop and oversee marketing campaigns, promotional activities, and advertising initiatives.
Manage the company\'s online presence, including website, social media, and digital marketing efforts.
Coordinate public relations efforts to enhance the company\'s image and reputation.
Work with product development teams to ensure products meet market needs and are effectively promoted.
Customer Relationship Management:
Develop and maintain strong relationships with key customers and partners.
Ensure high levels of customer satisfaction and address any issues or concerns promptly.
Utilize CRM tools to manage customer interactions and data effectively.
Qualifications:
Education: Bachelor\xe2\x80\x99s degree in Marketing, Business Administration, or a related field; MBA preferred.
Experience:
Minimum of 2-3 years of experience in sales and marketing roles, with at least 2-3 years in a managerial position.
Proven track record of achieving sales targets and driving growth.
Strong leadership and team management abilities.
Excellent communication, negotiation, and interpersonal skills.