Responsibilities
• Conceive and develop efficient and intuitive marketing strategies
• Meet with Doctors (MBBS) to inform about the various treatment plans.
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication
• Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Monitor progress of campaigns using various metrics and submit reports of performance
• Collaborate with managers in preparing budgets and monitoring expenses
Requirements and skills
• Proven experience as marketing executive (experience in medical field marketing shall be an added advantage)
• Good understanding of market research techniques, data analysis and statistics methods
• Thorough knowledge of strategic planning principles and marketing best practices
• Proficient in MS Office and marketing software (e.g. CRM)
• Familiarity with social media and web analytics (e.g. WebTrends)
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness
• BSc/BA in marketing, business administration or relevant discipline
Job Type: Full-time
Pay: ?15,000.00 - ?17,000.00 per month
Benefits:
• Health insurance
• Provident Fund
Schedule:
• Day shift
Supplemental Pay:
• Yearly bonus
Ability to commute/relocate:
• Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
• Bachelor's (Preferred)
Experience:
• Lead generation: 1 year (Preferred)
• Marketing: 1 year (Required)
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