Key Responsibilities
1. Sales and Tenant Relationship Management
• Identify and approach potential retail tenants and brands to fill available mall spaces.
• Build and maintain strong relationships with existing tenants, addressing their sales and promotional needs.
• Negotiate leasing terms, coordinate renewals, and ensure tenant satisfaction.
• Monitor and analyze tenant sales performance to provide support and insights for growth.
2. Marketing Strategy and Execution
• Develop and implement marketing campaigns to increase mall foot traffic and enhance brand awareness.
• Plan and execute events, seasonal promotions, and activations to attract customers and improve shopper engagement.
• Collaborate with tenants to align their promotions with the mall's marketing strategy.
• Ensure consistent branding and messaging across all communication channels, including digital platforms and in-mall signage.
3. Social Media and Digital Marketing
• Manage the mall's social media accounts, creating engaging content to attract and retain followers.
• Plan and execute online advertising campaigns, email marketing, and influencer collaborations.
• Track and analyze digital marketing performance, making data-driven recommendations for improvement.
4. Market Research and Competitor Analysis
• Conduct regular market research to identify customer trends, preferences, and feedback.
• Monitor competitor malls, events, and marketing initiatives to stay ahead in the market.
• Provide management with insights and recommendations to enhance the mall's competitive position.
5. Budgeting and Reporting
• Assist in developing and managing the marketing budget, ensuring cost-effectiveness and ROI.
• Prepare regular reports on sales, foot traffic, campaign performance, and tenant satisfaction.
• Collaborate with finance and operations teams to align marketing efforts with overall mall objectives.
Qualifications and Skills
Essential:
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in sales and marketing, preferably in the retail or shopping mall industry.
• Excellent communication and negotiation skills.
• Proficiency in digital marketing tools, social media management, and analytics.
• Strong organizational skills and ability to manage multiple projects simultaneously.
Preferred:
• Knowledge of retail trends and consumer behavior.
• Experience in event management and promotional activities.
• Familiarity with leasing processes and tenant relations.
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Job Types: Full-time, Permanent
Pay: ?25,000.00 - ?35,000.00 per month
Benefits:
• Health insurance
• Provident Fund
Compensation Package:
• Performance bonus
Schedule:
• Day shift
Education:
• Bachelor's (Preferred)
Experience:
• Lead generation: 1 year (Preferred)
• total work: 1 year (Preferred)
• Marketing: 1 year (Preferred)
Language:
• English (Required)
Work Location: In person
Expected Start Date: 20/12/2024
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