VGL IndiaJaipurpooja.khandelwal@tjc.co.ukPosted : 1 day ago
VGL COMPANY OVERVIEW: Listed in 1996-97 on Indian stock exchanges, Vaibhav Global Ltd (VGL) is an end-to-end electronic deep discount electronic retailer of fashion jewelry, gemstones and lifestyle products in US, UK, Germany & Canada. Todays customers seek convenient shopping experience. We are available to the customers via our proprietary 24X7 TV Shopping channels (Shop LC in US & Germany and Shop TJC in UK) and other digital medium which includes website, mobile apps, Over-The-Top platforms (OTTs), social media and third-party marketplaces. Thus, today VGL reaches out to almost 124 million households across US, UK & Germany. As digitization increases, online retail is expected to grow and mature, our portfolio & omni-channel strategy will accordingly evolve alongside. VGL has a group turnover of approx. Rs. 2,750 Crore (FY 2021- 2022) and employs over 4000 people globally. VGL has its head office as well as its main manufacturing facility in Jaipur, India, which employs approx. 3000 people, including contract workers. We have consistently believed that value creation and sustainable business practices are complimentary goals. Renewable energy is a key focus area in VGLs strategy for mitigating climate change risks. Were committed to conducting business with minimum impact on the environment. We have undertaken and continue to undertake several Green initiative measures to protect the environment. Our SEZ unit at India was conferred with Excellence Award for IGBC Performance Challenge 2021 for Green Built Environment which reflects our strong commitment and dedication towards environment sustainability. For more details, please refer to our ESG report (https://www.vaibhavglobal.com/reports). Under our flagship one-for-one meals initiative Your Purchase Feeds..., we served 13 million meals to school children in India, US and UK. With this, we have served 63 million meals till date. We encourage our team members to donate at least two hours every month for charitable causes that is tracked through our performance system. VGL is a Great Place to Work (GPTW) certified organization. SHOPLC OVERVIEW: A subsidiary of VGL, Shop LC was established in Austin, TX in 2007 and is now broadcasting live to 75-million homes in US. Our growing eCom presence is through our website https://www.shoplc.com/. Shop LC ships approx. 25,000 products to its US customers every day. Shop LC, US employs approx. 550 people in operations such as warehousing, customer service, merchandising, marketing, eCom, Marketplaces, Live Studio. Its management resides at the US headquarters in Austin, with extended support from the Global Headquarters in India. United States in our largest market and delivers the highest revenue share. The contribution of this region to our consolidated revenue stands at 68%. TJC OVERVIEW: A subsidiary of VGL, TJC was established in London, UK in 2006 and now broadcasts live to 25 million homes in UK as well as has an eCom presence through website https://www.tjc.co.uk/ . TJC ships approx. 12000 products to its UK customers every day. TJC employs approx. 220 people in London in various divisions with extended teams in India. SHOPLC GERMANY OVERVIEW: ShopLC Germany TV & eCom was launched in 2021 from Dusseldorf, Germany. We are very excited with this new market and see tremendous growth potential in Germany and entire Europe. Our coverage has already reached 27 million households and is expanding. Our eCom side of business can be checked out through our website https://www.shoplc.de/ . Our Purpose: Delivering joy. Our Vision: Be the Value Leader in Electronic Retailing of Jewelry and Lifestyle Products. Our Mission: To deliver one million meals per day to children in need by \'FY31\' through our one for one meal program: your purchase feeds... Our Core Values:

• Teamwork

• Honesty

• Commitment

• Passion

• Positive attitude

Responsibilities: Ratings and Reviews:

• All below actions and responsibilities apply for both stores TJC and Ideal World
• Moderate, tag, maintain daily both site and product reviews
• Measure and improve review collection for both site and product reviews for all sources to collect from: email, sms, qr code, in website widgets
• Evaluate, analyze and improve customer journey on review collection
• Based on ecommerce trends, evaluate, test and propose how to use the reviews to have an effect on conversion (review visibility)
• Working with digital advertising team to improve the ratings of the promoted products
• Working with buyers give and take feedback on what products need improvement on ratings collection/visibility
• Propose and design ideas on new initiatives for review collection, review visibility and processes that help increase the overall rating
• Work with vendor platform support team on day to day issues on moderation, customer service, technical issues
• Work with vendor platform success manager to craft strategies and initiatives to increase overall rating
• Work with Customer Service Team on tagging the reviews that need attention from CS team
• Work with ecommerce team on proposals for bundling based on reviews collected
• AB test templates, subject lines, widgets and any other tool in hand towards improving ratings
• Keep following trends, propose new paths on overall customer experience that affects reviews collection and overall site ratings
• Collaborate with sister companys coworkers to share the knowledge and test the initiatives that worked for them

Influencer Marketing:

• Find and outreach influencers
• Interact, reply and communicate with influencers questions and concerns
• Build a connection with the influencers onboard
• Prepare the trackings, reporting, KPIs for the program performance
• AB test different influencers niches and measure performance
• Prepare lists with trackings, codes and follow the influencers product stock and flyers (or any other thing) that is included in the box
• Stay up-to-date with industry trends, best practices, and emerging platforms to inform strategy.
• Oversee the creation and approval of influencer-generated content to ensure consistency and brand alignment.
• Work closely with the creative and content teams to integrate influencer content into broader marketing campaigns.
• Develop guidelines and best practices for influencer content creation and collaboration.
• Use data to optimize and improve future influencer marketing efforts.
• Work with different ecommerce teams to align the need for content and how to reach to influencers/content creators not to clash with the main program
• Collaborate with sister companys coworkers to share the knowledge and test the initiatives that worked for them

Reporting to: Head of Digital Marketing Work Location: Jaipur,Rajasthan ( India) Note: This job description is not intended to be all-inclusive. The employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

Job Overview

• Compensation

  \xe2\x82\xb9 4,00,000-5,00,000 Yearly

• Level

  JUNIOR LEVEL

• Location

  Jaipur

• Experience

  min. 2 Years

• Qualification

  Masters in Marketing

• Work Mode:

  Onsite

• Job Type:

  Fulltime