Job Description

We are seeking a strategic and results-driven Retention Marketing specialist to join our team in Delhi (Okhla). The ideal candidate will have a strong background in customer retention strategies, email marketing campaigns, and customer service within the personal care or FMCG sector.Key Responsibilities :- Develop and implement retention marketing strategies to enhance customer loyalty and reduce churn.- Create, manage, and optimize email marketing campaigns targeting existing customers to drive engagement and repeat purchases.- Analyze customer data and behavior to identify trends and opportunities for retention initiatives.- Collaborate with cross-functional teams to design and execute personalized customer experiences and loyalty programs.- Monitor and report on key performance metrics related to retention efforts and email campaigns, providing insights and recommendations for improvement.- Respond to customer inquiries and feedback promptly, ensuring high levels of customer satisfaction.- Stay updated on industry trends and best practices in retention marketing and customer engagement.Key Skills :- Strong understanding of retention marketing principles and strategies.- Proficiency in email marketing platforms and tools.- Excellent customer service and communication skills.- Analytical mindset with the ability to interpret data and generate actionable insights.- Creative problem-solving skills and attention to detail.- Ability to work independently and collaboratively within a team.Qualifications :- Bachelor's degree in Marketing, Business, or a related field.- Proven experience in retention marketing or customer service, preferably in the personal care or FMCG industry.Benefits :- Competitive salary and benefits package.- Opportunities for career advancement and professional development.- A dynamic work environment that values innovation and teamwork. (ref:updazz.com)

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