Job Description

Sunrise Group is one of the largest wholesalers and distributors of branded sports goods in Asia representing internationally renowned brands i.e. Yonex and Mikasa. Sunrise has presence in 15 countries of South East Asia, South Asia and East Asia, through its associate companies and distributorships. With its mission statement ?to be the No. 1 sports good and lifestyle company in Asia, providing a healthy lifestyle?, Sunrise is dedicated to the sale of high-quality, authentic sports equipment, and also to the development and promotion of an active sports lifestyle. Along with Yonex, Sunrise sponsors many international tournaments throughout the year and many impressive athletes on their quest to victory. The Role

• Regional E-commerce Leadership: Manage and oversee e-commerce operations across India, Malaysia, Singapore, Vietnam, Indonesia and other markets ensuring consistency in brand messaging and performance.
• Digital Strategy Development: Develop and implement innovative e-commerce strategies that drive traffic, enhance conversion rates, and boost revenue for both B2B and B2C channels.
• Marketing & Advertising: Leverage your marketing expertise to plan and execute digital marketing campaigns, including content marketing, SEO, SEM, email marketing, and social media initiatives.
• Platform Optimization: Collaborate with cross-functional teams to enhance website performance, user experience, and content quality to maximize online sales.
• Data-Driven Decision Making: Utilize analytics and KPIs to monitor e-commerce performance, identify growth opportunities, and optimize digital channels.
• Local Market Adaptation: Tailor e-commerce strategies to the unique needs of each regional market while upholding global brand consistency.
• Team Management: Lead, mentor, and inspire a diverse team of digital professionals, fostering a collaborative environment that drives excellence.
• Vendor & Partner Management: Develop and maintain strategic relationships with third-party platforms, digital agencies, and technology providers to enhance our e-commerce capabilities.

• Education: Bachelor?s degree form a Tier 1 university in Marketing, Business, or a related field; an advanced degree is a plus.
• Experience: 10+ years of experience in e-commerce, digital marketing, or online retail management. At least 3+ years in a leadership role. Management experience at a good consumer goods company would be an advantage
• Marketing Expertise: Demonstrated expertise in digital marketing, with a deep understanding of online consumer behavior, digital advertising, and performance analytics.
• Leadership Skills: Exceptional leadership and team management skills with a history of inspiring high-performing digital teams.
• Analytical Skills: Strong analytical and problem-solving abilities, with a data-driven approach to strategic decision-making.
• Communication: Excellent English verbal and written communication skills, with the ability to effectively collaborate across diverse teams and manage multiple stakeholders.
• Adaptability: Ability to adapt global strategies to meet local market demands while maintaining brand integrity.
• Passion for Sport: A genuine passion for sports, innovation, and the digital landscape.