Job Description

xefx82xb7 Business: Achieve Regional targets by reaching out and tapping the full potential of the
targeted customer segment within the specified area
xefx82xb7 Sourcing: Achieve revenue targets by driving the Sales Officers / Cluster Managers and
ensuring that the sales process is followed in letter & spirit (Productivity, Yield, Market
Share and compliance to credit policy)
xefx82xb7 Collections: Achieve NIL overdue month on month and course correct exceptions based
on EWS
xefx82xb7 Operating costs: Maintain expenses within Budgeted limits for the region
xefx82xb7 MIS: Collate and share market information, customer insights & performance parameters
in specified formats on a regular basis
xefx82xb7 Performance Review: Conduct weekly/monthly/quarterly review of individual / Cluster
performance and take corrective actions
xefx82xb7 Marketing Initiatives: Develop and implement effective marketing activities to improve
revenue by enhancing customer experience/retention
xefx82xb7 Team Management: Recruit, train, motivate, mentor and review performance of Sales
Officers / Cluster Managers & other support staff
xefx82xb7 Rewards and Recognition: Identify excellent performers / achievers and recommend
them for annual awards/immediate recognition
xefx82xb7 Value, contribution & market share objectives: Evolve & operationalize sales plan to
achieve value, contribution and market share targets and per HHF
xefx82xb7 Channel Management: Assessment & Appointment of right Dealers & Distributors after
thorough screening, activating low performing Dealers and unlocking certain key
counters etc.
xefx82xb7 Pricing & Sales Hygiene: Take decisions on trade margins for different channel partners
b) Ensure adherence to credit norms & receivables norms as per policy and take
corrective/ preventive actions where necessary
xefx82xb7 Business Intelligence: Monitoring market & competition and provide timely feedback,
Identifying & quantifying new markets and Provide inputs based on analysis of sales data
to other functions & overall business plan

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