Job Description

: Public Relations (PR) Specialist - Media and Advertising Sector

Position Title: Public Relations Specialist
Sector: Media and Advertising
Location: Bhubaneswar
Reports to: MD

Job Overview:
We are seeking a dynamic and results-driven Public Relations Specialist to join our team at Auromira Entertainment . The ideal candidate will be responsible for crafting and executing communication strategies that build, maintain, and enhance the company's public image. This role requires an individual with a keen understanding of media relations, brand messaging, and strategic communications to engage with various stakeholders and drive positive public perception.

Key Responsibilities:

• Media Relations:
• Build and maintain strong relationships with Clients.
• Proactively pitch story ideas and secure media coverage for the brand.
• Content Creation & Strategy:
• Develop and execute PR strategies that align with the company's brand objectives.
• Craft compelling content for press releases, blog posts, newsletters, and speeches.
• Collaborate with marketing and advertising teams to ensure consistency in messaging across all channels.
• Brand Management:
• Monitor public opinion and manage the company's reputation in the media.
• Ensure that brand values and key messages are accurately communicated in all external communications.
• Coordinate media campaigns to enhance brand visibility and public awareness.
• Crisis Communication:
• Develop crisis communication plans and respond quickly and effectively to any negative media coverage or brand issues.
• Liaise with senior management to ensure timely and accurate communication during crises.
• Analytics and Reporting:
• Monitor and analyze media coverage to assess PR campaign effectiveness.
• Provide regular reports to senior management on media outreach, public perception, and PR campaign performance.

Required Qualifications:

• Education: Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or a related field.
• Experience: Minimum of 5 years of experience in PR, preferably within the media, advertising, or entertainment sectors.
• Skills:
• Strong written and verbal communication skills.
• Excellent media relations and networking abilities.
• Experience in content creation, storytelling, and brand messaging.
• Ability to manage multiple projects and deadlines effectively.
• Proficient in PR software, media monitoring tools, and Microsoft Office Suite.
• Knowledge of the media landscape and emerging trends in public relations.
• Strong interpersonal and negotiation skills.

Preferred Qualifications:

• Experience in crisis communications.
• Familiarity with social media platforms and digital PR strategies.
• Knowledge of the advertising industry and its various media channels.

Personal Attributes:

• Creative thinker with a problem-solving mindset.
• Proactive and results-oriented with a passion for media relations.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong attention to detail and organizational skills.

Why Join Us?

• Be part of a dynamic and innovative team at the forefront of media and advertising.
• Work in a fast-paced and rewarding environment.
• Opportunities for career growth and development within the company.
• Competitive salary and benefits package.

Job Type: Full-time

Pay: ?50,000.00 - ?70,000.00 per month

Supplemental Pay:

• Performance bonus

Experience:

• total work: 5 years (Preferred)

Work Location: In person