Job Description

Job Title : Public Relations Officer cum Social Media Incharge
Location : Srusti Academy of Management (Autonomous), Bhubaneswar
Employment Type : Full-time

Job Summary

We are seeking a dynamic and result-oriented Public Relations Officer cum Social Media Incharge of Srusti Academy of Management and strengthen its presence in the digital landscape. The ideal candidate will manage public relations activities, build media relationships, and oversee all social media platforms to boost engagement and visibility.

Key Responsibilities Areas:

A. Public Relations:

• Develop and implement PR strategies to promote the institution's vision, mission, and achievements.
• Build and maintain strong relationships with local, national, and online media outlets.
• Monitor media coverage and report the effectiveness of PR campaigns.

B. Social Media Management:

• Collaborating with Social Media Management teams to create, monitor, and execute the growth of the institute's social media activities across Facebook, Instagram, LinkedIn, and YouTube.
• Design and execute social media campaigns to boost admissions, event participation, and institutional branding.
• Respond promptly to messages, comments, and inquiries across platforms.
• Collaborate with internal departments to highlight academic activities, events, and achievements.

C. Overall Target & Timeline:

• Monthly: Prepare and review progress reports for both PR and social media activities.
• Quarterly: Conduct a performance review to assess achievement against targets and adjust strategies as necessary.

D. Expected Outcomes:

• Increased media visibility and enhanced institutional reputation with a time bound manner.
• Boosted social media presence, audience engagement, and campaign success rates as per timeline.
• Strengthened internal collaboration to showcase the institution's diverse activities effectively.

Education:

• ICSE/CBSE schooling background will be given preference.
• Bachelor's or Master's degree in Mass Communication, Journalism, Marketing, or a related field.

Experience and Skills :

• Proven experience (2+ years) in public relations and social media management.
• Excellent written and verbal communication skills in English.

How to Apply

Interested candidates can send their updated resume to appointment@srustiacademy.ac.in

Job Types: Full-time, Permanent

Pay: ?18,000.00 - ?22,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Ability to commute/relocate:

• Patia, Bhubaneswar, Orissa: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Work Location: In person

Application Deadline: 30/12/2024