Job Description

Project Manager


Category: Market Access
Location: Bangalore, Karnataka, IN
Department: Obesity Business Unit



Do you look for passion in what you do? Are you highly motivated by being able to make a difference in the lives of people living with obesity? Do you have passion for marketing and driving business growth? We are seeking a talented Product Manager to join our driven Obesity Business Unit at Novo Nordisk India. If you are ready for a life-changing career, read on and apply now!


The position At Novo Nordisk, we're flipping the script. As Product Manager, Obesity you'll be at the forefront of change and contribute significantly to pioneering new approaches and leading the way, driving change for ca. 160 million people suffering from obesity in India, and if data could speak it would say that the prevalence of weight stigma and discrimination is preventing people living with obesity from getting the care they need.
As a Product Manager you will plan and execute brand marketing strategies for the short and long term. You will conduct competitor and market analyses, evaluate market potential, analyze affiliate expectations, and prepare a medium-term marketing strategy and investment plan.
You will also be responsible to:
• Develop and align with key stakeholders on the strategy for the promotion of the product and design its promotional mix.
• Conceptualize and design of communication campaigns.
• Conduct fieldwork for insight into activity/strategy implementation: field communication, feedback and roll out of strategy.
• Appoint advertising agencies and negotiate costs, identify innovative promotional tools.
• Conceptualize and design mass campaigns, liaise with medical professional bodies, track progress, and take corrective measures in order to ensure high RoI on marketing activities.

Qualifications
• Graduate in Life Sciences, Business or Marketing or equivalent field.
• MBA degree in Business / Marketing from Premier B School is preferred
• Experience of 5 - 7 years in Brand Management, core Marketing and Product Management.
• Good data driven and analytical approach with fluency in English.
• Experience with product launches, promotional campaign creation and execution.
• Interest and gained knowledge of obesity therapy area, including methods of care, pharmaceutical products, key customers is desirable.
• Ability to work with internal and external stakeholder groups such as internal sales and medical teams, KOLs and HCPs.
• High performer, ambitious and with pronounced negotiation skills.
• Experience in conference/large meeting related initiatives from planning to execution.

About the department More than 160 million people are estimated to be living with obesity in India, with <1% recommended to receive medical treatment. The prevalence of weight stigma and discrimination is preventing people living with obesity from getting the care they need. At Novo Nordisk, we're here to change that. Our aim it so debunk the stigma around obesity, spreading knowledge and building bridges to relevant resources. As the Senior Marketing Manager, Obesity you will report directly to the Senior Business Unit Director and have a team of up to 4 direct reports. The Obesity Business Unit at Novo Nordisk India is a dynamic and innovative team focused on providing solutions for patients with obesity. The department is driven by the values of support, growth, and innovation. With a strong emphasis on collaboration and making a positive impact. Working within the unit, you will play a key role in transforming the awareness, narrative, and access to treatment for people living with obesity in India today. Get ready to break new grounds define a challenging and rewarding career and see your work make a difference.


Working at Novo Nordisk
At Novo Nordisk, we are driving change to defeat diabetes and other serious chronic conditions. Our treatments today are benefiting millions of people living with diabetes, obesity, and rare blood and endocrine diseases. From our labs to our factory floors, we are discovering and developing innovative biological medicines and making them accessible to patients throughout the world. Since the company was founded in Denmark more than 100 years ago, we have been translating the unmet medical needs of people living with serious chronic diseases into innovative medicines and delivery. Our focus is on these diseases, which affect hundreds of millions of people and are among the most urgent global health challenges. By combining our innovation and commercial excellence, we draw upon insights from patients and partners to transform bold ideas into life-saving and preventive medicines. Our ambition is to take the lead in each of these areas, driving change with an unfailing belief that it can be done.


Contact To submit your application, please upload your CV (Curriculum Vitae) and motivational letter online (click on Apply and follow the instructions).


Deadline
Please apply before 22nd July 2024.


Our Talent Acquisition team reaches out to suitable candidates on an ongoing basis, which is why we encourage you not to hesitate and apply early.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.



We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.


At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.