Job Description

SKILLS REQUIRED:

• Strong analytical and problem solving skills, and business acumen
• Sound understanding of Real Estate or related Industry & its technical aspects would be preferable
• Strong interpersonal skills to be able to drive cross functional & cross regional assignments
• Strong communication and presentation skills
• Must possess a sound understanding of marketing mix concepts, consumer expectations/insights, as well as, gaps in delivery. Some level of consumer interaction to understand consumer needs
• An appetite for learning, open mind for innovation, ability to think out of the box
• Ability to work in a team
• Negotiating skills
• Must-have a knowledge of the regional real estate market trends in NCR

• Provide critical inputs for Land acquisition w.r.t desirability of location, sales velocities & pricing etc.
• Drive detailed market research, competition benchmarking & consumer research studies for upcoming project launches/ for land evaluations
• Arrive at right product mix, price and defining the USP of project by providing key inputs for upcoming projects
• Research, study and recommend innovative features basis customer pain-points and aspirations
• Setting-up/ updating product innovation processes, standardizations and monitoring its implementation
• Value proposition testing with various stakeholders like channel partners & consumers.
• Product Training to Sales team during launches/sustenance activations.
• Closely working with internal (Marketing, Design, Sales) & external (Vendors) stakeholders for project success
• Working on key Strategic initiatives to contribute to organizational objectives
• Ability to give quick product inputs by keeping up to date with the most recent competition launches and market trends

ScaleneWorks People Solutions