Job Description

Product Marketing Manager IAs our Product Marketing Manager I, you will collaborate across teams to design a complete user journey to impact product adoption and growth metrics during the users entire life cycle. You will be responsible for determining user journeys, segmentation, positioning, naming, competitive analysis, internal and external communications to shape the voice of the product and help it to retain a loyal consumer base.We are Asias fastest-growing skill-based gaming company and partner brand of Flutter which is a multi-billion dollar global gaming organization. We are focused on providing our customers with the most innovative and exciting gaming experience possible. Our success has been driven by our commitment to excellence, our passion for gaming, and our ability to continuously innovate. We are driven by our strong value system, which encompasses an obsession with data, a hustlers attitude, an owner's mindset, leading with love, and embracing change.ResponsibilitiesWork across several aspects of marketing - from segmentation, branding and positioning to targeted outreach and strategy, go-to-market strategy, campaigns, constructs and communication and combine them into user journeys to impact respective product funnelsPerform A/B tests, conduct impact analysis, and gather user feedback to optimize and understand users gaming experience and improve product engagement. The role is the connecting line between user acquisition and retention.Create performance benchmarks across user cohorts to improve conversions using cross channel communication journeys panning In-App, Push, Direct Messaging, Email, WhatsApp etc.Partner with cross-functional stakeholders including Marketing, Design, Product, Analytics, Creative, and Leadership to drive product roadmaps, strategy, and execution.Develop actionable, data-driven insights to drive product and marketing strategies.Leverage marketing insights to better understand our customers and represent the voice of users.Identify scaling opportunities for product features through enhancement and user adoption by deep-diving into data.Drive the product roadmap by analyzing user funnels and cohorts.Develop and follow through the execution of the marketing strategy successfully while collaborating cross-functionally and building consensus with effective project management expertise.Requirements:MBA or B.Tech with relevant experience.At least 3-4 years experience in user engagement, retention, marketing automation, and CRM.Experience in market research, messaging, positioning, branding, creative development, and campaign execution.Experienced in planning and rolling out new product features using marketing campaigns.Passion for working with technology products and solving consumer needs.Ability to identify and implement scalable process improvements.What Junglee offers for this role:

• Meaningful global exposure and opportunity to represent Junglee as part of Flutter Entertainment, the largest real-money gaming company in the world
• Ample learning opportunities and to work with some of the best industry leaders and minds
• Being a part of a vibrant, intelligent, and rapidly growing team.
• In-depth understanding of the gaming ecosystem.
• Competitive Compensation and Incentives.
• Excellent work environment, great culture, and global exposure.

About Junglee GamesJunglee Games is a leader in the skill-gaming space, with over 100 million registered players. Founded in San Francisco in 2012 and part of the $30 Bn Flutter Entertainment Group, Junglee Games is the fastest-growing skill games company in Southeast Asia. Some of our notable games are Junglee Rummy, Howzat, Junglee Poker, and Carrom Stars.Our mission is to build entertainment for millions of people around the world and help them connect with each other through high-quality games. We focus on creating exhilarating and immersive gaming experiences and also incorporate social features to promote interaction and competition among players. Our games are available on multiple platforms, including web browsers, and Android and iOS devices.Since our inception, we have drawn 700+ of the worlds most talented people into our ranks. Our team has worked on international AAA titles like Transformers, Star Wars: The Old Republic, Real Steel, Rio, Mech Conquest, and Dueling Blades. Our designers have worked on some of Hollywoods biggest hits, including the movie Avatar.Junglee Games is not just a gaming business. It is a blend of data science, innovation, cutting-edge technology, and, most importantly, a value-driven culture that is creating the next set of conscious leaders. An equal-opportunity employer, Junglee Games has been certified as a Great Place to Work for four years in a row. We celebrate diversity and are committed to creating an inclusive environment for all our employees.Junglee Games has received various accolades for its contribution to the online gaming space. The company continues to innovate and develop new games, expanding its presence in the global gaming market.Website:LinkedIn:

Flutter International