Product Marketing Manager (bengaluru)

Year    India, India

Job Description


Get to know OktaOkta is The World's Identity Company. We free everyone to safely use any technology-anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we're looking for lifelong learners and people who can make us better with their unique experiences.Join our team! We're building a world where Identity belongs to you.We're looking for a Product Marketing Manager (APJ, Okta & Auth0) to drive regional go-to-market execution and sales enablement across Asia-Pacific & Japan (APJ). Based in India, you'll collaborate with global and regional teams to adapt messaging, content, and strategy for key markets like Australia and Japan, while also fueling growth in emerging markets such as India.This role is perfect for a strategic marketer with a passion for storytelling, market insights, and equipping sales teams with impactful content. This role will be reporting to APK Product Marketing Manager.What You'll DoRegional Go-to-Market Execution

  • Support product launches and GTM strategies across APJ, ensuring alignment with regional needs.
  • Localize global marketing campaigns for key and emerging APJ markets.
  • Optimize product messaging and positioning for diverse audiences.
Sales Enablement
  • Adapt global sales content for APJ, ensuring relevance and effectiveness.
  • Equip sales and partners with the right messaging, competitive insights, and use cases.
  • Gather regional feedback to refine positioning and enablement strategies.
Content & Messaging
  • Tailor product messaging to resonate with APJ customers while maintaining global consistency.
  • Work with content teams to adapt marketing assets (case studies, blogs, web pages) for the region.
Market Insights & Competitive Intelligence
  • Conduct research on customer trends, industry shifts, and regulatory considerations in APJ.
  • Analyze competitors and identify opportunities for differentiation.
  • Share insights with global and regional teams to inform strategy.
Cross-Functional Collaboration
  • Work closely with regional sales, marketing, and global product teams to ensure seamless execution.
  • Serve as a bridge between APJ teams and headquarters, advocating for regional market needs.
What You Bring
  • 5+ years in product marketing, B2B SaaS marketing, or a related field.
  • Familiarity with Identity & Access Management (IAM), cybersecurity, or cloud security solutions.
  • Experience or knowledge of APJ markets (Australia, Japan, India, etc.).
  • Strong written and verbal communication skills in English (business-level proficiency).
  • Ability to adapt global sales and marketing content to local market needs.
  • Analytical mindset with a data-driven approach to market research and strategy.
  • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
  • Collaborative, self-motivated, and comfortable working in a fast-paced, cross-functional environment.
Work Setup
  • Location: Based in India, supporting the broader APJ region.
  • Flexibility: Remote or hybrid, depending on company policy.
  • Collaboration: Work across time zones with regional and global teams
#LI-CS7What you can look forward to as a Full-Time Okta employee!
  • Amazing
  • Making
  • Developing
Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta .Some roles may require travel to one of our office locations for in-person onboarding.Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this to request an accommodation.Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at .U.S. Equal Opportunity Employment InformationIndividuals seeking employment at this company are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. When submitting your application above, you are being given the opportunity to provide information about your race/ethnicity, gender, and veteran status. This information helps us support or diversity, inclusion, and belonging efforts, as well as maintain fair and equitable hiring practices.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Pay TransparencyOkta complies with all applicable federal, state, and local pay transparency rules. For additional information about the federal requirements, .Voluntary Self-Identification of Disability
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Expires 04/30/2026 Why are you being asked to complete this form?We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at . How do you know if you have a disability?A disability is a condition that substantially limits one or more of your xe2x80x9cmajor life activities.xe2x80x9d If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:
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PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.The foundation for secure connections between people and technologyOkta is the leading independent provider of identity for the enterprise. The Okta Identity Cloud enables organizations to securely connect the right people to the right technologies at the right time. With over 7,000 pre-built integrations to applications and infrastructure providers, Okta customers can easily and securely use the best technologies for their business. More than 19,300 organizations, including JetBlue, Nordstrom, Slack, T-Mobile, Takeda, Teach for America, and Twilio, trust Okta to help protect the identities of their workforces and customers.

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Job Detail

  • Job Id
    JD3635547
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    India, India
  • Education
    Not mentioned
  • Experience
    Year