Join Kotak Mahindra Bank as a Product Manager - Rewards in Mumbai, Maharashtra.
RESPONSIBILITIES:
- To develop and oversee customer Loyalty/Rewards programs to drive sales and increase customer lifetime value.
- Responsible for planning and overseeing the implementation of the Loyalty/Rewards programs, from specific promotions to the overall program structure.
- Close cooperation with internal stake holders to translate business requirements into loyalty program rules, processes and configurations.
- Perform in-depth target audience research and execute data-driven customer segmentation to ensure our loyalty programs are customized according to each audience segment.
REQUIREMENTS:
- Location - Mumbai, Maharashtra
- Ctc 18 - 22 lacs
- Bachelor degree (preferably in Management, Marketing, IT)
- Minimum 2 years of experience working and managing loyalty/Rewards program
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