Job Description

Product Manager+ Full Time+ **TEAM** Product+ **LOCATION** Gurgaon (https://maps.google.com/maps?q=Gurgaon&zoom=14&size=512xc3x97512&maptype=roadmap&sensor=false)+ **EXPERIENCE** 2-6+ **POSTED** 2 days agoWho we are?REA India is a part of REA Group Ltd. of Australia (ASX: REA) (xe2x80x9cREA Groupxe2x80x9d). It is the country's leading full stack real estate technology platform that owns Housing.com and PropTiger.com. In December 2020, REA Group acquired a controlling stake in REA India. REA Group, headquartered in Melbourne, Australia, is a multinational digital advertising business specialising in property. It operates Australia's leading residential and commercial property websites, realestate.com.au and realcommercial.com.au and owns leading portals in Hong Kong (squarefoot.com.hk) and China (myfun.com).REA Group also holds a significant minority shareholding in Move, Inc., operator of realtor.com in the US, and the PropertyGuru Group, operator of leading property sites in Malaysia, Singapore, Thailand, Vietnam and Indonesia. REA India is the only player in India that offers a full range of services in the real estate space, assisting consumers through their entire home seeking journey all the way from initial search and discovery to financing to the final step of transaction closure. It offers advertising and listings products to real estate developers, agents & homeowners, exclusive sales and marketing solutions to builders, data and content services, and personalized search, virtual viewing, site visits, negotiations, home loans and post- sales services to consumers for both buying and renting.With a 1600+ strong team, REA India has a national presence with 24 offices across India with its corporate office located in Gurugram, Haryana.Housing.com :Founded in 2012 and acquired by REA India in 2017, Housing.com is India's most innovative real estate advertising platform for homeowners, landlords, developers, and real estate brokers. The company offers listings for new homes, resale homes, rentals, plots and co-living spaces in India. Backed by strong research and analytics, the company's experts provide comprehensive real estate services that cover advertising and marketing, sales solutions for real estate developers, personalized search, virtual viewing, AR&VR content, home loans, end-to-end transaction services, and post-transaction services to consumers for both buying and renting.PropTiger.com :PropTiger.com is among India's leading digital real estate advisory firm offering a one-stop platform for buying residential real estate. Founded in 2011 with the goal to help people buy their dream homes, PropTiger.com leverages the power of information and the organisation's deep- rooted understanding of the real estate sector to bring simplicity, transparency and trust in the home buying process. PropTiger.com helps home-buyers through the entire home-buying process through a mix of technology-enabled tools as well as on-ground support. The company offers researched information about various localities and properties and provides guidance on matters pertaining to legal paperwork and loan assistance to successfully fulfil a transaction.Our Vision :- Changing the way India experiences property.Our Mission :- To be the first choice of our consumers and partners in discovering, renting, buying, selling, financing a home, and digitally enabling them throughout their journey. We do that with data, design, technology, and above all, the passion of our people while delivering value to our shareholders.Our Culture :- Culture forms the core of our foundation and our effort towards creating an engaging workplace that has resulted in REA India being ranked 3rd among the coveted list of India's Best 100 Companies to Work For in 2023 by the Great Place to Work Institute- . REA India was also ranked in the top 25 workplaces in 2022 & 2021 and in top 50 in 2019. In addition, REA India was also recognized as Best WorkplaceTM in Building a Culture of Innovation by All in 2024 & 2023 and India's Best WorkplacesTM in Retail (e-commerce category) for the fourth time in 2024.- REA India is ranked 4th among Best Workplaces in Asia in 2023 and was ranked 55th in 2022, & 48th in 2021 apart from being recognized as Top 50 Best WorkplacesTM for Women in India in 2023 and 2021. REA India is also recognized as one of India's Top 50 Best Workplaces for Millennials in 2023 by Great Place to Work- .- At REA India, we believe in creating a home for our people, where they feel a sense of belonging and purpose. By fostering a culture of inclusion and continuous learning and growth, every team member has the opportunity to thrive, embrace the spirit of being part of a global family, while contributing to revolutionize the way India experiences property. When you come to REA India, you truly COME HOME!- REA India (Housing.com, PropTiger.com) is an equal opportunity employer and welcomes all qualified individuals to apply for employment. We are committed to creating an environment that is free from discrimination, harassment, and any other form of unlawful behavior. We value diversity and inclusion and do not discriminate against our people or applicants for employment based on age, color, gender, marital status, caste, religion, race, ethnic group, nationality, religious or political conviction, sexual orientation, gender identity, pregnancy, family responsibility, or disability or any other legally protected status. We firmly strive to eliminate any barriers that may impede equal opportunities while also recognizing that specific job roles may require appointees to possess the necessary qualifications, skills, abilities to perform essential functions of the position effectively.What does this role hold for youxe2x80xa6??Market & Customer Understanding:xe2x97x8f Discover unmet consumer needs and prioritize opportunities for driving user engagement using our rapidly growing data, user research, competition analysis, and other qualitative and quantitative techniques.xe2x97x8f Actionable insights on user behaviour and process improvement ensuring that SEO and engagement efforts are user-focused and enhance the overall user experience from start to finish.xe2x97x8f Understand business objectives and conduct competitive analysis of other sites, apps, and products to continually identify key impact drivers and translate them to measurable KPIs.Product Development and Innovation:xe2x97x8f Diagnose and solve for SEO growth, providing technical and non-technical support. Oversee the end-to-end product lifecycle, from ideation to launch, ensuring timely delivery of high-quality featuresxe2x97x8f Implement SEO recommendations including on-page optimization and off-page optimization tacticsxe2x97x8f Manage agencies, vendors and in-house teams in all areas impacting SEOxe2x97x8f Continuously iterate and improve engagement strategy and features based on user behavior and feedback.xe2x97x8f Conduct user research, A/B testing, and usability studies to inform product decisionsData-Driven Decision Making:xe2x97x8f Leverage analytics and data insights to measure the impact of features and make informed product decisions.xe2x97x8f Monitor key performance indicators (KPIs) related to user engagement, retention, and conversion, and adjust strategies accordingly.xe2x97x8f Collaborate with the technology team to refine and optimize SEO growth strategyCollaboration and Communication:xe2x97x8f Foster a collaborative environment, working closely with marketing, business team, and other departments to align product efforts with broader business objectives.xe2x97x8f Communicate the vision, progress, and results of SEO initiatives to stakeholders.xe2x97x8f Stay updated on industry trends, competitor strategies, and algorithm updates to keep our SEO strategy innovative and competitive.Apply if you havexe2x80xa6xe2x97x8f 3+ years of product management or related experience working on SEO and engagement for a B2C website with 2Mn+ user basexe2x97x8f Knowledge about system architecture and technical strategy needed to support SEO initiative (desirable)xe2x97x8f Strong exposure to Google Analytics, HotJar, SQL, and other performance measurement toolsxe2x97x8f An emotional connection with your customer and merging objectivity in your analysis while understanding the actual user problemsxe2x97x8f Streamlined thinking and logical depth to break down complex problems in solvable stepsxe2x97x8f A bias towards swift action and a hunger for results to figure out what's best for your customer- in short,, xe2x80x9cDriver Personality with Product Judgment skillsxe2x80x9d xe2x97x8f A high bar for design and product architecture- something you wish to exemplify in not only your contributions, but also the products you work on

REA Group