Job Description

Introduction
At IBM, work is more than a job - it\'s a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you\'ve never thought possible. Are you ready to lead in this new era of technology and solve some of the world\'s most challenging problems? If so, lets talk.

Your Role and Responsibilities
We are seeking a results-driven Product Manager based in Bangalore, India to join our Sterling Data Exchange (SDE) SaaS team. The successful candidate is an energetic self-starter with the technical and business skill to create, record, and present high-impact client-facing content.
Responsibilities:

• Acquire B2B Integration subject matter expertise and stay up-to-date on industry trends and best practices
• Confidently script and record multimedia and interactive technical demos, trial assets, tutorials, product introduction accelerators, and other client-facing assets
• Create and promote fresh product-related and thought leadership content via blog posts and other avenues
• Curate, and integrate industry, domain, and product-relevant content into demos and trials
• Craft use case specific stories and scripts that enable others to articulate the value of our products
• Conduct market research, competitive analysis, and client interviews to inform product strategy
• Plan, package and launch capabilities into the market to drive towards strategic goals
• Collaborate effectively with other product managers and members of cross-functional teams including design, development, support, sales, services and business partners.

• 2+years experience in product management or product marketing
• 2+years experience creating multi-media demos, tutorials, quick assets; including video recordings with components such as screen share, voice over, and picture-in-picture
• Technical skills to engage in-depth with our products, demonstrate the value, and create persuasive GTM assets and social content such as blog posts
• Compelling speaker that can record high quality, client-facing content
• Ability to craft stories for targeted use cases and personas and the writing skills to turn stories into scripts that can be used by others
• Ability to self-manage, prioritize, and move forward in the face of ambiguity
• Effective organizational and problem-solving skills
• Customer centricity (design thinking)
• Cross-functional collaboration, ability to influence
• Experience with Agile
• Strong communication skills
• Empathy, integrity, and drive
• Ability to execute
• Analytical and ability to problem solve
• Intellectual curiosity and passion
• Strong technical background

• Understanding of B2B integration products and the market
• Experience with Product Led Growth offerings and strategy
• Writing, editing, publishing, and promoting content
• Advocating and educating others about products or services
• Performing competitive and win/loss analysis
• A growth mindset
• Product ownership & growth (PDLC)
• Team Leadership Experience
• A/B testing at scale
• Experience with funnel metrics
• Deep understanding of growth analytics
• Ability to roadmap and prioritize workload
• Entrepreneurial & commercial mindset / background
• Ability to develop relationships

IBM