Job Description

: Job Title: Product Manager, B2B Markets Function: DPEx Key role requirements: MBA, 4-8 years of relevant industry experience About Dr. Reddy\'s Dr. Reddy\'s Laboratories, or Dr. Reddy\'s in short, is a global integrated pharmaceutical company. Each of our 20,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can\'t Wait. We believe that the game-changing power of technology is what will help us deliver on this purpose. Our digital transformation journey is continuous, pervasive and driven at the highest level. We are looking for people who share our passion to catalyze this journey. A brief about us (you\'ll find more on our website ): We have three core businesses: Global Generics, Pharmaceutical Services and Active Ingredients and Proprietary Products. We have a strong and growing Biologics portfolio and a rich, transnational R&D network. Our manufacturing, marketing and sales operations span 56 countries. About Digital Process Excellence (DPEx) Our digital transformation journey is led by the DPEx team and is structured along the lines of Digitalize the Core and Transform with Digital. With a mandate to ensure continuous process improvement and drive patient centric innovation, it spans all functions and operations. In other words, you could be working on projects to create experience for Medical reps one day, designing customer engagement platforms the next and new gen tech Pilot to bring business impact the third. Some its priorities are: Reimagine Dr. Reddy\'s as a \'platform-based\' organization. Create Data as an asset that brings competitive advantage and business impact Create Digital solutions that make the lives of our patients and customers easier and better Who will you work with You will be part of the Digital Center of Excellence team and work alongside or lead business consultants, product/program managers and technology architects. Besides that, you will be interacting with the following people Internal: All functions and teams within the organization across Branded Markets locations, across org roles. External: Vendors, implementation partners, knowledge networks. Duties and Responsibilities Key Responsibilities: Identifying opportunities for value creation through digital transformation within the organization through understanding of stakeholder business goals, current processes and constraints, customer journeys and business roadmap. Strategically collaborate and co-create impactful digital transformation programs along with BU leadership team across geographies, taking ownership of last mile delivery on time within budget Design product roadmap for key digital products across Branded Markets transforming the way to solve problems using digital interventions & analytics (Short term and long term) Collaborate with Branded Markets Business and Vertical team with a product thinking - Understanding of business requirements and As-Is process mapping for arriving upon a To-Be process. Drive change management to engage leadership to sponsor and steer digital initiatives by defining value proposition/key performance metrices. Enable bottoms-up adoption of digital initiatives, through simplifying jobs to be done, simplifying trainings, and ensuring execution support with Business teams Conduct A/B testing, multivariate experiments to constantly validate hypotheses and decide the best strategy to enhance the product. Monitor & improve governance, adoption & key performance metrices of digital programs along with BU leadership to ensure value realization and look for improvement\'s opportunities Identify operational risks and enable team to drive issues to resolution, balancing multiple priorities. Contribute to areas of innovation across market by bringing in new age tech solutions to help solve critical business challenges & pain points Adherence to Digital Product/ Solution Development best practices and processes such as Design Thinking & Agile Scrum for ensuring optimum program outcomes. Required Technical and Professional Expertise Hands on experience of new age technologies like, eCommerce, Order Management System, Procure to pay systems, CRM, Marketing Technology, Chatbots, AI/ML, Cloud, AR/VR, Mobile apps, Low code, etc. Agile based project management Design thinking, UI/UX expertise is required Innovative thinking and co-creation ability (Able to see through opportunities: Zoom in & out) Knowledge of Pharma landscape is a plus to have Excellent oral & written Communication, presentation and articulation skills Strong analytical, prioritization, and negotiating skills Strong product thinking keeping end users in mind Ability to manage Stakeholders (Mid to senior level) and a self-driven person Ability to manage ambiguity and apply problem-solving skills Demonstrated ability to perform well under pressure and with defined timelines Qualifications We Prefer Master\'s/MBA with overall 4-8 years of experience with 3+ years of experience in Product management or Digital Transformation role across Pharma/ Healthcare /FMCG /Consulting /Technology Understanding of emerging digital technologies, having MarTech Strategy and implementation experience is a plus Proven success in driving Digital & Analytics / Platforms / Digital Product development and management in Healthcare, Pharma and Medical Devices etc... Candidates with good educational pedigree from organizations of repute.

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