Job Description

Who are we and what do we do?BrowserStack is the world's leading software testing platform powering over two million tests every day across 19 global data centers. BrowserStack's products help developers build bug-free software for the 5 billion internet users accessing websites and mobile applications through millions of combinations of digital environmentsxe2x80x94devices, browsers, operating systems, and versions. We help Tesco, Shell, NVIDIA, Discovery, Wells Fargo, and over 50,000 customers deliver quality software at speed by moving testing to our Cloud. With BrowserStack, Dev and QA teams can move fast while delivering an amazing experience for every customer.BrowserStack was founded by Ritesh Arora and Nakul Aggarwal in 2011 with the vision of becoming the testing infrastructure for the internet. We recently secured $200 million in Series B funding at a $4 billion valuation in June 2021.At BrowserStack we solve real problemsxe2x80x94each day is a unique challenge and an opportunity to make a difference. We strive to be open, transparent, and collaborative, so no feat is too big to achieve. BrowserStack is an extension of its people and a place where they can grow both professionally and personally. To that effect, wexe2x80x99re humbled to be recognized by leading organizations around the world:BrowserStack is Great Place to Work-Certifiedxe2x84xa2 2020-21Named xe2x80x9cSaaS Startup of the Yearxe2x80x9d in 2022 by SaaSBOOMiRanked in Forbes Cloud 100 in 2021 - for the second timeFeatured in LinkedIn Top Startups India 2018Role in a NutshellAs a Product Growth manager, you will build and drive the GTM strategy for our products. You will directly contribute to driving customer acquisition and revenue growth. This role will help you develop a 360-degree view of the GTM motion of a B2B developer product. You will develop compelling product positioning and messaging that communicates the value of BrowserStack products in a differentiated manner to our target audience, driving awareness and trial of product launches. You will bring a growth mindset and build the channel strategy for our products. You will identify opportunities to leverage existing channels such as Content, SEO, Developer relations, etc and nurture new channels to drive product growth. You will develop initiatives and work closely with Product, Marketing, Monetization, Partnerships, and Sales teams to experiment with, validate, and execute them.What Youxe2x80x99ll Do?Be a strategic growth partner for each product, actively contributing to solving key GTM problems that directly impact critical success metrics.Drive continuous improvement in messaging, creative and channel strategy to increase conversion.Support new product/feature launches by partnering with brand, digital marketing, PR etc to roll out an integrated GTM plan for driving awareness and trial.Partner closely with product and sales team to produce high impact collaterals including Pitch Deck, Battlecards, Sales sheets, ROI calculators, Build vs Buy etcDeep dive into different channels, understand the key levers that influence each channelCommunicate a point of view on what channel might work best for a particular productPlace bets on individual channels and assess product-channel fit by performing experiments and double down when successfulPartner with channel owners to inform investment across various channels through rapid experimentation and ROI analysis.What Youxe2x80x99ll Bring3+ yearsxe2x80x99 experience in either Product Management, Strategy, Product Marketing or Growth Marketing roles, ideally with SaaS products.Strong problem solving and analytical skillsPrior knowledge with messaging, positioning, different channels of distribution is a plus, not mandatoryA compelling communicator with the ability to influence leadership and senior stakeholders in the organizationInterested and willing to learn best practices of developer productsExperience marketing technical products (developer tools, frameworks, platforms) with the ability to understand underlying tech and developer personas is a bonus.Benefits:In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000Gratuity as per payment of Gratuity Act, 1972Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friendsRemote-First work environment that allows our people to work from anywhere in IndiaRemote-First Benefit for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience

BrowserStack