Job Description

Note: Applying to this role listed with the participating organisation automatically registers your participation in Triumph - India\'s leading D&I Virtual Career Fair . The fair will be live between 27th and 29th July. This is an exclusive opportunity for women, LGBTQIA+, and differently abled professionals with more than 2 years of experience to get placed in leading diversity focused organisations in India. Job Title: Process Lead Job location: Mumbai : \'You will be part of Capgemini India and will be working with onshore SEO team, you will be responsible for: Acquiring nonpaid backlinks - e.g. forum comments, setting new blogs, any other possible, and topically relevant placements Performing backlink profile audits Editing English written content (based on provided materials) surrounding newly created backlinks,University degree; excellent written and spoken English Excellent practical understanding of off-page and on-page SEO (Search Engine Optimization) At least 5 years of working experience in using standard website optimization tools such as: Google Search Console, Ahrefs, Screamingfrog, SEMRush, Majestic, and analytics tools such as Google Analytics At least 3 years of working experience in keyword research and content recommendations to improve organic traffic of a large company\'s website (English content) Strong background in content marketing, content growth, technical SEO & analytics would be an advantage. Updated on search engines algorithm changes Knowledge of web technologies and experience cooperating with IT team on optimizing website performance would be an advantage. Above average experience in using the Microsoft Office suite with strong Excel Soft skills: Strong communications, especially editorial skills Exceptional attention to detail, with a methodical approach to problem solving Ability to drive projects independently and present work that has been done to clients Disciplined and professional work ethic Implementing SEO strategy Performing keyword research in conjunction with business objectives to optimize existing content and uncover new opportunities Providing SEO analysis and recommendations taking into consideration website architecture Providing recommendations for content development in coordination with SEO goals - general and keyword specific Keeping pace with search engines, and SEO industry trends and updates Reporting on key SEO metrics, analyzing and interpreting organic traffic changes\'

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