Job Description

Position Summary: We are looking for a dynamic and results-oriented Product Marketing Executive to join our team in Bangalore. The ideal candidate will have a strong background in marketing, with a focus on product marketing, and will be responsible for driving the success of our products in the market.Key Responsibilities:- Conduct market research to identify trends, customer needs, and competitive landscape.- Analyze market data to develop insights and strategies for product positioning.- Develop clear and compelling product positioning and messaging that differentiates our -products in the market.- Collaborate with the product development team to ensure alignment between product features and market needs.- Create and execute go-to-market plans for product launches and updates.- Coordinate with cross-functional teams to ensure successful product launches.- Develop engaging and informative content, including product brochures, presentations, case studies, and whitepapers.- Manage content for various marketing channels, including the website, social media, and email campaigns.- Work closely with the sales team to provide them with the tools and information needed to sell our products effectively.- Develop customer testimonials and case studies to highlight product success stories.- Track and analyze the performance of marketing campaigns and initiatives.- Provide regular reports and insights to optimize future marketing efforts.Qualifications:- Bachelor\'s degree in Marketing, Business, or a related field.- 2-5 years of experience in product marketing or a similar role.- Strong analytical and research skills.- Excellent written and verbal communication skills.- Proficiency in using marketing tools and software.- Ability to work independently and as part of a team.- Creative thinking and problem-solving skills.- Experience in the tech or AI industry.- Knowledge of digital marketing strategies and tools.- Familiarity with CRM and marketing automation platforms.What We Offer:- Opportunities for professional growth and development.- A collaborative and innovative work environment.- The chance to make a meaningful impact on education and learning.How to Apply:Interested candidates should submit their resume in the following Application LinkCopy Link (ref:updazz.com)

updazz .com