Pr Freelancer (public Relations)

Year    Delhi, India

Job Description

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Job Purpose As a PR freelancer, the primary aim is to effectively manage public relations activities to enhance brand\xe2\x80\x99s visibility and reputation, ultimately contributing to the growth of the business. Primary Job Responsibilities
  • Develop and execute PR strategies to promote the brand and its offerings.
  • Cultivate relationships with media outlets, journalists, and influencers to secure press coverage
and partnerships.
  • Create compelling press releases, media kits, and other PR materials.
  • Monitor media coverage and industry trends to identify opportunities and risks.
  • Coordinate press events, product launches, and other PR activities.
  • Serve as the spokesperson for the brand, handling media inquiries and interviews.
  • Collaborate with internal teams to ensure PR efforts align with overall marketing and business
objectives.
  • Measure and analyze the effectiveness of PR campaigns, providing regular reports and insights.
Major KRAs
  • Increase brand visibility and awareness through successful PR campaigns.
  • Secure media coverage in key publications and outlets.
  • Enhance the brand\'s reputation and public perception.
  • Foster positive relationships with media contacts and industry influencers.
  • Monitor and manage crisis communication effectively.
Specific Knowledge & Skills
  • Bachelor\xe2\x80\x99s/Master\'s degree in Public Relations, Communications, Marketing, or a related field.
  • Strong organisational skills with attention to detail and ability to multitask effectively.
  • Excellent written and verbal communication skills to craft compelling PR materials and
effectively communicate with stakeholders.
  • Proficiency in media relations and understanding of journalistic practices.
  • Ability to think creatively and develop innovative PR strategies.
  • Strong time management skills to meet deadlines and prioritise tasks effectively.
  • Proficient in Microsoft Office suite and PR management tools.
  • Behavioural skills including leadership, problem-solving, and analytical thinking.
Qualification and Experience Minimum Qualification Graduate, Masters or relevant work experience Preferred Qualification Graduate or MBA, or any Marketing Management Certification is preferable Minimum Experience 2+ Years

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Job Detail

  • Job Id
    JD3299567
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Delhi, India
  • Education
    Not mentioned
  • Experience
    Year