Job Description

Role Overview: We are looking for a results-driven PPC (Pay-Per-Click) Expert with 1-3 years of experience, preferably in managing campaigns for healthcare or AI-related products. The ideal candidate will be skilled in creating, executing, and optimizing paid ad campaigns across various platforms to maximize ROI and brand visibility.

Key Responsibilities:

• Plan, execute, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media (LinkedIn, Facebook, Instagram, etc.).
• Conduct in-depth keyword research and create compelling ad copy tailored to the healthcare AI industry.
• Analyze target audiences and develop strategies to ensure ads are shown to the right demographics.
• Monitor campaign performance metrics, such as CTR, CPC, conversions, and ROI, to identify trends and improve performance.
• Collaborate with the marketing and content teams to ensure campaign alignment with overall brand strategy.
• Manage budgets effectively and ensure campaigns deliver maximum value within allocated resources.
• Perform A/B testing on ads, landing pages, and audience targeting to enhance campaign effectiveness.
• Stay up-to-date with the latest PPC trends, tools, and healthcare AI industry developments to implement best practices

Job Type: Full-time

Pay: ?20,997.31 - ?40,202.20 per month

Benefits:

• Health insurance

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Work Location: In person