Ppc Expert
Year Mohali, Punjab, India
Job Description
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If you are passionate about digital marketing, have a results-driven mindset, we encourage you to apply for this exciting opportunity to contribute to our company\'s success. Job Responsibilities:
- Campaign Strategy and Planning:
- Develop comprehensive Google Ads strategies aligned with the company\'s marketing objectives.
- Conduct thorough keyword research and competitor analysis to identify opportunities and trends.
- Collaborate with the marketing team to define target audiences and create effective ad campaigns.
- Campaign Setup and Optimization:
- Create, set up, and manage Google Ads campaigns across various platforms (Search, Display, Video, etc.).
- Implement proper tracking mechanisms (Google Analytics, conversion tracking) to measure campaign performance.
- Regularly optimize campaigns based on key performance indicators and conversion rates.
- Keyword Management:
- Conduct ongoing keyword research and analysis to discover new opportunities and ensure campaign relevance.
- Monitor and adjust keyword bids to achieve optimal performance and ROI.
- Ad Copy Creation:
- Develop compelling and effective ad copy that aligns with the brand messaging and targets specific audience segments.
- Budget Management:
- Manage and optimize advertising budgets to achieve maximum ROI.
- Provide budget recommendations based on campaign performance and objectives.
- Performance Reporting:
- Generate and present regular reports on campaign performance, highlighting key metrics and insights.
- Analyze data to identify trends and recommend strategic adjustments.
- Stay Updated on Industry Trends:
- Stay abreast of industry trends, algorithm updates, and new features in the Google Ads platform.
- Implement best practices and innovative strategies to stay ahead of the competition.
- Bachelor\'s degree in Marketing, Advertising, or a related field.
- Proven experience as a Google Ads Expert with a successful track record of managing and optimizing campaigns.
- In-depth knowledge of Google Ads, Google Analytics, and other relevant digital marketing tools.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent communication and collaboration skills.
- Google Ads certifications are a plus.
- Paid sick time
- Paid time off
- Day shift
- Fixed shift
- Monday to Friday
- Morning shift
- Performance bonus
- Yearly bonus
- PPC Campaign Management: 2 years (Required)
- Google Merchant Center: 1 year (Required)
- Google Ads: 2 years (Required)
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Job Detail
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Job IdJD3307272
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMohali, Punjab, India
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EducationNot mentioned
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ExperienceYear