We are seeking a skilled and results-driven PPC Executive to join our digital marketing team. The ideal candidate will be responsible for managing Pay-Per-Click (PPC) campaigns across Google Ads, Bing Ads, and social media platforms. You will create, manage, and optimize paid advertising campaigns to increase traffic, generate leads, and maximize ROI.
Key Responsibilities :
• Plan and execute PPC campaigns on Google Ads, Bing Ads, and social media (Facebook, Instagram, LinkedIn, etc.).
• Conduct keyword research and selection for PPC campaigns to drive traffic and conversions.
• Optimize bids and ad copy for maximum ROI and conversion.
• Monitor daily performance metrics to understand effectiveness of campaigns and make data-driven decisions.
• Create and manage A/B tests for ad copy, landing pages, and audience targeting.
• Collaborate with the creative and content teams to design compelling ads and landing pages.
• Manage and analyze campaign budgets, ensuring campaigns stay within budget and generate expected results.
• Generate weekly and monthly reporting for all major metrics, goals, and KPIs.
• Stay up-to-date with PPC industry trends and best practices.
Key Skills & Qualifications :
• Bachelor's degree in Marketing, Business, or related field.
• Proven experience in managing PPC campaigns across Google Ads, Bing Ads, and social media.
• Strong knowledge of various PPC platforms and analytical tools like Google Analytics, Google Tag Manager, and others.
• Proficiency in keyword research tools (e.g., Google Keyword Planner, SEMrush).
• Experience with A/B and multivariate experiments.
• Excellent analytical skills to monitor and improve campaign performance.
• Strong communication and collaboration skills to work with different teams.
What We Offer :
• Competitive salary based on experience.
• Opportunities for professional growth and development.
• Collaborative and dynamic work environment.
Job Type: Full-time
Pay: ?18,000.00 - ?30,000.00 per month
Schedule:
• Day shift
Ability to commute/relocate:
• Udaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Experience:
• total work: 1 year (Required)
Location:
• Udaipur, Rajasthan (Preferred)
Work Location: In person
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