Job Description

PPC Executive

Rajasthali Law Institute

About Us Rajasthali Law Institute is a renowned institution committed to providing high-quality legal education and fostering professional growth. We are seeking a skilled and experienced PPC Executive to join our digital marketing team and enhance our online advertising efforts.

Job Responsibilities

• Develop, implement, and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media networks.
• Conduct keyword research and selection for pay-per-click campaigns to ensure high-quality traffic and conversion rates.
• Monitor and analyze campaign performance metrics, such as CTR, CPC, and ROI, to optimize campaigns and achieve marketing objectives.
• Create and manage ad copy, landing pages, and ad extensions to maximize campaign effectiveness and engagement.
• Conduct A/B testing to evaluate and improve ad performance, landing pages, and overall campaign strategies.
• Utilize analytics tools such as Google Analytics to track and report on campaign performance, providing actionable insights and recommendations.
• Stay up-to-date with the latest trends and best practices in PPC and digital marketing to continuously improve campaign performance.
• Collaborate with the design and content teams to develop visually appealing and compelling ad creatives.
• Manage budget allocation and ensure optimal spending across PPC campaigns to maximize ROI.
• Provide regular performance reports to management, highlighting key insights and areas for improvement.

Requirements and Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 1 year of experience in PPC campaign management.
• Proficiency in using PPC platforms such as Google Ads, Bing Ads, and social media advertising.
• Strong analytical skills and experience with tools such as Google Analytics, Google Tag Manager, and SEMrush.
• Excellent understanding of keyword research, bid management, and ad copywriting.
• Experience with A/B testing and landing page optimization.
• Knowledge of SEO principles and their application to PPC campaigns.
• Ability to work independently and as part of a collaborative team.
• Strong communication skills and attention to detail.

How to Apply : Interested candidates should submit their resume and a cover letter outlining their PPC experience and achievements. Join Rajasthali Law Institute and be a part of our dynamic digital marketing team, driving our online presence and success.

Position Available : 1 PPC Executive

For more information regarding this job, please contact:
Irshad Ali
Email: irshadrajasthali@gmail.com
Phone: 9660820863

Take the next step in your digital marketing career and contribute to the growth and success of Rajasthali Law Institute. We offer a supportive work environment, opportunities for professional development, and the chance to make a real impact in the digital landscape. Apply now and join us on our journey to excellence.

Job Types: Full-time, Permanent

Pay: ?12,000.00 - ?20,000.00 per month

Benefits:

• Internet reimbursement

Schedule:

• Day shift

Supplemental Pay:

• Overtime pay
• Performance bonus

Experience:

• total work: 1 year (Preferred)

Work Location: In person