Profile: PPC ExecutiveExperience: 1-2 YearsSalary: upto 30kLocation: Noida sec 63 6 Days WorkingTimings: 10 a.m to 6 p.mResponsibilities:
PPC Strategy Development: Develop comprehensive PPC strategies aligned with business goals and target audience, utilizing platforms such as Google Ads, Bing Ads, and social media advertising.
Campaign Management: Create, launch, and manage PPC campaigns across multiple platforms, including keyword research, ad copy creation, bid management, and performance tracking.
Budget Management: Manage PPC budgets effectively, optimizing spending to maximize ROI and achieve campaign objectives.
Keyword Research and Analysis: Conduct thorough keyword research and analysis to identify high-performing keywords and optimize campaign performance.
Ad Copywriting and Testing: Write compelling ad copy and conduct A/B testing to optimize ad performance and improve click-through rates (CTR) and conversion rates.
Performance Monitoring and Reporting: Monitor PPC campaign performance using analytics tools, track key metrics such as impressions, clicks, conversions, and cost per acquisition (CPA), and provide regular reports to stakeholders.
Optimization and Continuous Improvement: Continuously optimize PPC campaigns based on performance data, industry trends, and best practices to improve campaign efficiency and effectiveness.
Competitor Analysis: Conduct competitive analysis to identify opportunities and threats in the PPC landscape and adjust strategies accordingly.
Stay Updated: Stay informed about industry trends, algorithm updates, and new PPC features and tools, and incorporate them into strategies to stay ahead of the curve.
Requirements:
Bachelor\xe2\x80\x99s degree in any field.
Proven experience as a PPC Specialist or PPC Manager, with a demonstrable track record of managing successful PPC campaigns.
In-depth knowledge of PPC platforms such as Google Ads and social media advertising platforms.
Knowledge of Funnel & A/B Testing.
Strong analytical skills and proficiency in data analysis tools such as Google Analytics.
Excellent communication skills, with the ability to convey complex ideas effectively and collaborate with cross-functional teams.
Creative thinker with a strategic mindset and a passion for digital marketing.
Google Ads certification and other relevant certifications are a plus.
Job Type: Full-time Pay: \xe2\x82\xb918,456.00 - \xe2\x82\xb927,488.94 per month Benefits:
Cell phone reimbursement
Paid sick time
Schedule:
Morning shift
Supplemental pay types:
Commission pay
Application Question(s):
How soon can you join?
What is your current CTC & Expectation?
Are you comfortable with the Noida Sec 63 location?
Experience:
PPC Campaign Management: 1 year (Preferred)
Shopping ads: 1 year (Preferred)
facebook/META ads: 1 year (Preferred)
Work Location: In person
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