Ppc Executive

Year    Hyderabad, Telangana, India

Job Description

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Responsibilities:
  • Develop and implement PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels.
  • Conduct keyword research, ad copy creation, and bid management to optimize campaign performance and achieve target objectives.
  • Monitor and analyze campaign performance metrics, including click-through rate (CTR), conversion rate, cost per acquisition (CPA), and return on ad spend (ROAS).
  • Identify trends and insights to improve campaign performance and drive continuous optimization.
  • Collaborate with the marketing team to align PPC strategies with overall marketing goals and initiatives.
  • Stay updated on industry trends, best practices, and algorithm changes to maintain competitive advantage in PPC advertising.
  • Conduct A/B testing and experiments to evaluate different ad creatives, landing pages, and targeting strategies.
  • Generate regular reports and presentations to communicate campaign performance and recommendations to stakeholders.
  • Work closely with graphic designers and content creators to develop compelling ad creatives and landing pages.
  • Ensure compliance with advertising policies, regulations, and guidelines set by relevant platforms and authorities.
Qualifications:
  • Bachelor\'s degree in Marketing, Advertising, Business, or related field.
  • Proven experience in managing PPC campaigns, preferably in the healthcare or medical device industry.
  • Strong understanding of PPC concepts, platforms, and tools, including Google Ads, Bing Ads, Google Analytics, and ad management platforms.
  • Excellent analytical skills with the ability to interpret data and draw actionable insights.
  • Proficiency in Microsoft Excel for data analysis and reporting.
  • Creative mindset with the ability to develop engaging ad copy and creative assets.
  • Detail-oriented approach with strong organizational and time management skills.
  • Effective communication and collaboration skills to work cross-functionally with internal teams.
  • Google Ads certification or other relevant certifications would be an advantage.
Salary: Competitive salary commensurate with experience and skills. Job Types: Full-time, Permanent Salary: From 15,000.00 per month Benefits:
  • Health insurance
  • Life insurance
  • Provident Fund
Schedule:
  • Day shift
  • Morning shift
  • Night shift
  • Rotational shift
Supplemental pay types:
  • Yearly bonus
Experience:
  • PPIC Executive: 1 year (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3271362
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Hyderabad, Telangana, India
  • Education
    Not mentioned
  • Experience
    Year