Role Overview:The Creative Lead - Copy will be responsible for developing impactful, accessible content that communicates complex financial concepts to a broader audience. This is a leadership role that combines creativity, strategy, and collaboration across teams to craft compelling digital campaigns.Responsibilities:- Lead the creation of award-winning copy for digital campaigns across platforms.- Collaborate with creative, marketing, and client service teams to develop content strategies that align with client objectives.- Stay updated on BFSI industry trends to ensure content relevance.- Mentor junior writers and cultivate a creative and high-performance team culture.- Ensure cohesive storytelling by partnering with design and production teams.- Develop innovative content frameworks for integrated digital campaigns.Qualifications & Skills:- 8-12 years of experience in leading digital agencies with a focus on BFSI.- Exceptional writing skills, especially in simplifying complex financial concepts.- Expertise in digital storytelling, understanding of social media trends, and SEO practices.- Proven track record of managing high-profile BFSI clients and delivering successful campaigns.- Leadership capabilities in creative ideation and campaign development.Why Join us:- Opportunity to work with top BFSI brands and Fortune 500 companies.- Join a purpose-driven culture that focuses on integrity, innovation, and nation-building.- Be part of an exciting role that allows you to drive digital transformation in the BFSI sector. (ref:updazz.com)
updazz .com
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