:-The Performance Marketing Manager is accountable for successfully managing paid search campaigns for enterprise-levelclients. This team member works under the direction of the Director, Paid Search and in coordinationwith a variety of cross-functional team members.Responsibilities:? Plan, develop, and implement SEM strategies.? Execute tests, collect and analyse data, identify trends and insights in order to achieve maximumROI in paid search campaigns? Track, report, and analyse website analytics and PPC initiatives and campaigns? Manage campaign expenses, staying on budget, estimating monthly costs and reconcilingdiscrepancies? Optimise copy and landing pages for paid search engine marketing campaigns? Perform ongoing paid keyword discovery, expansion and optimisation? Research and analyse competitor advertising linksRequirements:? Proven SEM experience and success managing PPC campaigns across Google, Facebook, Yahoo andBing? Well-versed in performance marketing, conversion, and online customer acquisition? Up-to-date with the latest trends and best practices in search engine marketing? In-depth experience with bid management tools? Experience with website analytics tools (e.g, Google Analytics, GTM, NetInsight, Omniture, WebTrends, Etc)? Strong analytical skills and experience generating SEM reports? Familiarity with A/B and multivariate experiments? Working knowledge of HTML, CSS, and JavaScript development and constraints? Past experience in the education industry is preferable.Job Types: Full-time, PermanentPay: \xe2\x82\xb9500,000.00 - \xe2\x82\xb91,200,000.00 per yearSchedule:

• Day shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• Account management: 6 years (Preferred)
• PPC Campaign Management: 6 years (Preferred)
• Performance marketing: 6 years (Preferred)

Location:

• Noida, Uttar Pradesh (Preferred)

Work Location: In personApplication Deadline: 28/05/2024