Key Responsibilities:\xc2\xb7 Create, manage, and optimize Google Ads campaigns across various platforms, including Search, Display, Shopping, and Video.\xc2\xb7 Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance.\xc2\xb7 Monitor and adjust bidding strategies to meet performance targets and budget constraints. Regularly review and update ad creatives and landing pages for relevance and conversion optimization.\xc2\xb7 Analyze campaign performance data, track KPIs, and generate actionable insights and prepare regular reports and communicate findings to the marketing team, highlighting areas for improvement.\xc2\xb7 Manage campaign budgets effectively, allocating resources to high-performing areas.\xc2\xb7 Monitor ad spend and make adjustments to maximize ROI while staying within budget limits.\xc2\xb7 Implement ad extensions and utilize various ad formats to enhance ad visibility and engagement.\xc2\xb7 Stay updated on industry best practices and Google Ads features to leverage new opportunities.\xc2\xb7 Set up and maintain conversion tracking to measure the impact of campaigns on website goals and implement data-driven decisions to enhance campaign efficiency and effectiveness.Skills:

• Familiarity with other digital marketing channels such as Facebook Ads, LinkedIn Ads, or programmatic advertising.
• Experience with bid management platforms and marketing automation software.
• Experience required- 3-4yrs

Job Types: Full-time, PermanentPay: \xe2\x82\xb940,000.00 - \xe2\x82\xb955,000.00 per monthBenefits:

• Work from home

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Preferred)
• Marketing: 3 years (Preferred)