Job Description

Positions- Performance Marketing Executive

Experience- 2 to 3 years

Location- Ahmedabad

Position Overview: We are seeking a results-driven and experienced Performance Marketing Specialist with 2 to 3 years of experience in digital marketing, with a focus on Google Ads, lead generation, and social media management. The ideal candidate will have a proven track record of optimizing campaigns to drive conversions and revenue growth. This role will be responsible for planning, executing, and optimizing performance marketing campaigns across various channels to achieve business objectives.

Key Responsibilities:

• Develop and execute performance marketing strategies to drive customer acquisition, lead generation, and revenue growth.
• Plan, create, and optimize Google Ads campaigns, including search, display, and remarketing campaigns, to maximize ROI and achieve performance goals.
• Conduct keyword research, ad copywriting, and A/B testing to optimize campaign performance and improve ad relevance and quality score.
• Monitor campaign performance, analyze data, and generate actionable insights to optimize performance and drive continuous improvement.
• Manage social media advertising campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter to increase brand awareness and engagement.
• Implement conversion tracking and attribution models to measure the effectiveness of marketing campaigns and optimize budget allocation.
• Collaborate with cross-functional teams, including creative, content, and analytics, to develop integrated marketing campaigns and initiatives.
• Stay up-to-date with industry trends and best practices in performance marketing, digital advertising, and social media management.

Job Types: Full-time, Permanent

Pay: ?25,000.00 - ?35,000.00 per month

Schedule:

• Day shift
• Morning shift

Education:

• Bachelor's (Preferred)

Experience:

• Lead generation: 1 year (Preferred)
• total work: 1 year (Preferred)
• Marketing: 1 year (Preferred)

Language:

• English (Preferred)

Work Location: In person