Job Description

Do you want to help solve the world\'s most pressing challenges? Feeding the world\'s growing population and slowing climate change are two of the world\'s greatest challenges. AGCO is a part of the solution! Join us to make your contribution.AGCO is looking to hire candidates for the position of eCommerce SEO Content Writer.The successful candidate will be instrumental in driving AGCO\'s digital transformation by optimizing content for our eCommerce website to enhance organic visibility, traffic, and revenue generation. This role will involve collaborating with cross-functional teams to develop and execute content strategies aligned with SEO goals.Your Impact

• Keyword Research and Analysis: Conduct comprehensive keyword research using tools such as Google Keyword Planner to identify relevant and high-traffic keywords. Analyze search trends and user intent to select the most effective keywords for content optimization.
• Content Creation and Optimization: Create and optimize various types of content, including product descriptions, category pages, blog posts, etc., ensuring adherence to SEO best practices. Optimize website content elements such as page titles, meta descriptions, headers (h1s), alt tags, and anchor text for maximum SEO impact. Implement internal linking strategies to enhance website navigation and SEO performance.
• Competitor Analysis: Conduct competitor analysis to identify content gaps and opportunities for SEO improvement.
• Link Building: Develop and implement link building strategies, including outreach for backlinks from authoritative websites and internal linking optimization.
• User Experience (UX) Optimization: Optimize content for user experience, focusing on readability, formatting, and multimedia integration to enhance engagement and retention.
• Localization and International SEO: Understand international SEO practices and localize content as necessary to cater to diverse markets and languages.
• Collaboration and Coordination: Collaborate with product marketers, design, and development teams to ensure SEO-friendly, technically accurate content production and implementation.
• Content Performance Evaluation: Evaluate content performance using SEO metrics, engagement data, conversion rates, and user behavior analysis to identify areas for improvement.
• A/B Testing and Experimentation: Participate in A/B testing and experimentation to optimize content performance and user experience continuously.
• SEO Training and Education: Provide SEO training and education to team members and stakeholders to foster a culture of SEO awareness and understanding.

Your Experience and Qualifications

• Minimum of 8 years\xe2\x80\x99 experience in online/digital consumer
• marketing/B2C/eCommerce industries.
• Exceptional analytical and quantitative skills.
• Impeccable use of grammar, punctuation, and spelling.
• Ability to conduct thorough research and gather accurate information.
• Flexibility in working at different time zones to participate in Business meetings.
• 3+ years of experience driving enterprise level support.
• Proficiency in English is required
• Stay updated on industry trends, news, and relevant topics.
• Exceptional attention to detail, ability to proofread, and meet project deadlines consistently.

Your Benefits

• GLOBAL DIVERSITY \xe2\x80\x93 Diversity means many things to us, different brands, cultures, nationalities, genders, generations \xe2\x80\x93 even variety in our roles. You make us unique!
• ENTERPRISING SPIRIT- Every role adds value. We\'re committed to helping you develop and grow to realize your potential.
• POSITIVE IMPACT \xe2\x80\x93 Make it personal and help us feed the world.
• INNOVATIVE TECHNOLOGIES - You can combine your love for technology with manufacturing excellence \xe2\x80\x93 and work alongside teams of people worldwide who share your enthusiasm.
• MAKE THE MOST OF YOU \xe2\x80\x93 Benefits include health care and wellness plans and flexible and virtual work option\xe2\x80\xa6\xe2\x80\xa6\xe2\x80\xa6.

We value inclusion and recognize the innovation a diverse workforce delivers to our farmers. Through our recruitment efforts, we are committed to building a team that includes a variety of experiences, backgrounds, cultures and perspectives.Join us as we bring agriculture into the future and apply now!Please note that this job posting is not designed to cover or contain a comprehensive listing of all required activities, duties, responsibilities, or benefits and may change at any time with or without notice.AGCO is proud to be an Equal Opportunity Employer.

AGCO