- Develop and execute influencer marketing strategies and creative campaigns.- Identify and build relationships with prominent influencers and thought leaders.- Attend relevant events for networking and business purposes.- Develop content ideas and write and curate content.- Research relevant industry experts, competitors, target audience and users.- Brainstorm new, creative approaches to influencer campaigns.- Keep abreast of emerging trends, technologies and influencers.- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels.Qualifications :- Bachelor's degree in Marketing, Communications, Business, or related field.- Proven experience 3 years+ in influencer marketing, preferably within the beauty or fashion industry.- Strong understanding of social media platforms, influencer landscape, and emerging trends.- Excellent communication, negotiation, and interpersonal skills.- Analytical mindset with the ability to interpret data and derive actionable insights.- Creative thinker with a passion for storytelling and brand building.- Detail-oriented with the ability to manage multiple projects simultaneously.- Familiarity with influencer marketing tools and platforms (e.g., Influencer Marketing Platforms, social media Analytics Tools) is a plus.- Knowledge of legal and compliance considerations in influencer marketing is desirable. (ref:updazz.com)
updazz .com
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