Job Description

Onsite - MerchandisingPosition Overview: A dynamic and analytical professional to join the team as a Trend Analysis and E-commerce Strategy Specialist. The ideal candidate will possess a keen eye for emerging trends, a deep understanding of e-commerce competition, and the ability to extract meaningful insights from complex data sets. This role is pivotal in curating compelling product assortments, enhancing user experience, and driving engagement on our quick commerce platform. Key Responsibilities:- Deep Dive Trend Analysis: Conduct comprehensive research to identify and analyze current and emerging market trends, consumer behaviors, and in-demand products across various categories.- E-commerce Competition Analysis: Monitor and evaluate competitor strategies, product offerings, and market positioning to inform our strategic decisions.- Data Research and Insight Generation:Utilize advanced data analytics tools to gather, interpret, and derive actionable insights from large datasets, ensuring relevance to our product categories.- Catalogue and Collection Curation: Oversee the quality control of product catalogues, ensuring accurate and appealing presentation of products. Curate concept stores and collections that resonate with current trends and consumer preferences.- Moment Marketing and Concept Stores:Develop and implement moment marketing strategies, creating timely and relevant concept stores that capitalize on seasonal, festive, and topical events.- Assortment Optimization: Identify and recommend in-demand products and categories to enhance our quick commerce offerings, ensuring alignment with consumer demand and market trends.- Cross-Functional Collaboration: Work closely with marketing, design, supply chain, and other teams to plan, execute, and coordinate initiatives, ensuring seamless implementation of strategies.- Research and Development: Conduct expert-level research to stay abreast of industry developments, emerging technologies, and innovative practices that can be leveraged to enhance our platform.- Strategic Planning: Develop and execute strategies based on market trends, seasonal variations, and festival-related opportunities to drive user engagement and satisfaction.- Aesthetic and Design Sensibility:Collaborate with design teams to ensure that visual elements align with strategic objectives, maintaining a cohesive and appealing user experience.- User Experience Enhancement: Implement initiatives aimed at improving user interaction and increasing time spent on the app, thereby fostering customer loyalty and satisfaction.Qualifications:- Bachelor's degree in Marketing, Business, Data Science, or a related field.- Proven experience in trend analysis, e-commerce strategy, or a similar role within the quick commerce sector.- Strong analytical skills with proficiency in data analysis tools and methodologies.- Excellent research capabilities with the ability to synthesize information from various sources into actionable insights.- Demonstrated ability to curate product assortments and manage catalog quality control.- Creative thinker with a data-driven approach to problem-solving.- Exceptional multitasking abilities, with experience managing multiple projects simultaneously.- Strong communication and interpersonal skills, with the ability to collaborate effectively across departments.- In-depth understanding of market dynamics, consumer behavior, and competitive landscapes.- High aesthetic sensibility with an understanding of design principles and visual merchandising.- Ability to thrive in a fast-paced, dynamic environment, exhibiting a proactive and hustler mentality.Preferred Qualifications:- Experience in quick commerce platforms or related industries.- Familiarity with moment marketing strategies and concept store development.- Expertise in specific product categories such as Fresh Produce, Groceries, Gourmet Foods, Beauty, and Fashion. (ref:updazz.com)

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