Job Description

About us -Ocean Bio Med based in Chandigarh deals in diagnostics, laboratory care, research & development, and IVD equipment. Our team is dedicated to improving lives and creating a healthier future. We have a wide range of diagnostic products, reagents, and research equipment, serving esteemed hospitals, research institutes, and blood banks. :Ocean Biomed is looking for a skilled and dynamic Digital Media Marketing Executive to join our team. As a key member of our marketing department, you will play a crucial role in promoting our products and services through various digital channels.Role and Responsibilities :- Develop and execute digital marketing campaigns to drive brand awareness .- Create engaging content for social media platforms and manage social media accounts- Monitor and analyze website and social media metrics to optimize performance and increase conversions.- Manage online advertising campaigns, including Google Ad Words and social media ads(Facebook Ads , Instagram Ads and Youtube Ads )- Collaborate with cross-functional teams to ensure consistent messaging and brand positioning- Identify and evaluate new digital marketing opportunities and stay up-to-date with industry trends and best practices- Utilize marketing automation tools for email campaigns and lead nurturing- Track and report on digital marketing performance metrics and provide insights for continuous improvement Skills Required :- Proficient in digital marketing tools and platforms- Strong knowledge of social media marketing and advertising- Excellent written and verbal communication skills- Analytical mindset with the ability to interpret data and make data-driven decisions- Creative thinking and the ability to generate innovative marketing ideas- Proficiency in content creation and copywriting- Experience with email marketing campaigns and automation tools- Strong project management and organizational skillsRequirements -- Bachelor\'s degree (Specialization in social media management and marketing )- Expertise skills in Canva .- Basic knowledge in CorelDRAW and Adobe Photoshop - 1-2 years of experience in the similar field Benefits-- Competitive salary - Annual appraisal and bonuses- Rewards and Recognition - Performance based bonuses (ref:updazz.com)

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