Primary Responsibilities:1. Lead Generation and Outreach- Actively prospect and engage new leads via multiple channels (Sales Nav/LinkedIn, HubSpot and Lusha).- Contribute to existing campaigns and propose innovative outreach strategies to expand lead funnel.2. Pipeline Management and Follow-Up- Maintain up-to-date records on all interactions, ensuring timely and relevant follow- ups.- Share tailored resources such as case studies, articles, or product links that match prospect needs.3. Personalized Outreach Sequences- Develop customized outreach strategies based on lead industry, job role, and specific challenges for greater impact.4. Team Collaboration and Handover- Work closely with the Business Development Lead and Technical Consultants to fine- tune outreach techniques.- Communicate prospect needs and expectations clearly for seamless handovers to the sales team.5. Customer Insights Collection- Collect feedback from prospects to understand common objections, needs and trends.- Share insights with the wider team to refine messaging, services or campaigns.6. Performance Tracking and Reporting- Provide weekly KPI reports with insights on progress, achievements, and opportunities for process improvement.7. Continuous Learning and Development- Stay informed about trends in APIs, data integration, and key partner platform updates to ensure relevant engagement.8. Documentation- Ensure all communications, updates, and follow-ups are accurately logged in the CRM for efficient tracking.Key Competencies:1. Lead Qualification and Prospecting- Proficiency in identifying quality leads aligned with the organization's business objectives.2. Clear Communication- Strong verbal and written skills to present the company's value proposition, fostering meaningful discussions. Will enable more effective conversations with prospects and partners.3. Relationship-Building and Networking- Skilled in building rapport with prospects through multiple platforms, including LinkedIn, email, and phone.4. Time and Task Management- Ability to manage high outreach volumes, strategically prioritize tasks, and maintain flexibility with shifting priorities.5. Collaboration and Teamwork- Works effectively with Business Development and Technical teams to enhance outreach and handover processes.6. Objection Handling and Resilience- Adept at overcoming challenges, using persistence and strategic thinking to create opportunities from objections.7. Research and Analytical Skills- Strong ability to research prospects, understand business needs, and prioritize engagement based on likely success.Additional Skills:1. Sales Tool Proficiency- Familiarity with LinkedIn Sales Navigator, HubSpot, Lusha, and other CRM tools for tracking and managing leads.2. Industry Knowledge- Understanding of API management, SaaS, and integration platforms to engage meaningfully with prospects.3. Technical Aptitude- Ability to quickly grasp technical concepts and discuss topics like APIs, cloud solutions, and integration tools confidently. (ref:updazz.com)
updazz .com
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