Job Description

:- Develop, execute, and manage marketing strategies for the organization taking into aspect the our service offering, market demand and positioning.- Expert in marketing (technical and business) content generation and devising strategies for the channels (Digital and print).- Expert in continuous monitoring of the marketing efforts and coming up plans to measure and improve.- Having experience in the past of doing and managing teams responsible for Website, Social Media, corporate presentations, Advertising.- Oversee and optimize digital advertising campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads).- Manage website analytics and performance tracking using tools like Google Analytics.- Collaborate with design, content, and development teams to create engaging and effective marketing materials.- Stay up-to-date with industry trends and emerging platforms to ensure the company remains competitive.- Manage digital marketing budgets and ensure cost-effective spending.- Conduct training sessions for internal teams on digital marketing strategies, tools, and best practices.- Provide ongoing mentorship to junior team members, ensuring continuous professional development.- Stay updated with the latest digital marketing trends and share knowledge with the team.- Lead the creation and management of high-quality content for digital channels (blogs, social media, websites, etc.).- Develop strategies for content distribution and engagement.- Oversee email marketing campaigns, including automation and segmentation.- Work closely with other departments (Sales, IT, Design, etc.) to ensure cohesive digital strategies.- Monitor and report on performance metrics, making data-driven decisions to optimize campaigns. (ref:updazz.com)

updazz .com