Responsibilities: - Develop strategic and interesting storytelling messaging on narratives related to political domain and election campaigns - Strategize and execute a digital advertising plan, in line with the business strategy in coordination with the Digital advertising team - People Management: Identify, recruit and manage an effective and passionate team of high-caliber individuals in order to effectively achieve business objectives - Supervise and guide the content creators on both narrative and content review across different platforms - Instagram, Facebook, YouTube, Sharechat, Moj, Telegram and Koo - Landscape assessment and competitor analysis, along with monitoring - Support the development of advertising material across multiple platforms in line with brand - Assistance in planning, execution and tracking of new trends in the similar space Must Have: - Good understanding of Indian politics, history and current affairs - Good understanding of both written & spoken Hindi & English, Assamese. - 4-10 years of professional in a media organization - Digital media native who understands how to effectively communicate on social media platforms - A demonstrated ability to synthesize complex concepts, formulate a clear point of view, and write concise and compelling narratives. - Strong project management skills and experience, including managing internal stakeholders and external agencies, and multiple campaigns and projects at once - Must be comfortable in fast-paced, deadline-driven environment and able to manage priorities well - Willingness to roll up one
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